Advertising Alliance makes internet "promotion era"

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The domestic electronic commerce after 12 years time, has obtained the unprecedented development, from the original information platform gradually transforms into the trading platform, has formed the business-to-business, the Consumer-to-consumer, the pillars pattern. The wine is also afraid of Deep alley, in the internet era, want to stand out in many businesses, do not promote can only be raised in the purdah people do not know, a huge amount of information overwhelming, large information tide, without thrust, information will be submerged. Internet advertising in the competition towards the "effect of marketing era."

Now we are in NetEase, Sina, Tencent and other large-scale portal site can often see every customer sincerity goods, Dream Bazaar, Chihiro, such as promotional ads. These big brands pay more attention to network marketing, spend great effort in the portal to smash Gold, through the "Pay-per-click" or "split mode" to cooperate with the site, promote the cost of publicity by effect to calculate. For small and medium-sized enterprises, if the fear of spending too much, you can choose the Advertising alliance such promotional platform, through the Alliance platform, the ads to tens of thousands of sites up.

In recent years, the emergence of the Advertising alliance, although it does not sound large portal thunderclap, but the effect can not be underestimated. Early advertising alliances such as Baidu, Google AdSense, and a number of emerging advertising alliances such as billion, the promotion of easy. To promote easy for example, to promote the rapid development of a new alliance, in the country has tens of thousands of web site owners, at the same time is the first in the domestic launch of a pay-for-effect one of the alliance, network media resources are very large, and therefore for advertisers brought a considerable effect. In the cooperation with the customers, in order to commission the sales model to create a customer's sales myth. Its successively with DHC, excellent net and so on cooperation are fruitful. The internet age, the effect is king. Uncle Zhao that sentence is very right: do not look at the advertisement, see curative effect. Enterprise advertising, is the same truth, want is the brand effect, is the growth of sales business.

Most enterprises do not have too much money can be put to a large portal network, can afford to play is a minority. Like CCTV annual evaluation of the king, we can remember to live is only the king. For some small and medium-sized enterprises, to do the promotion, advertising Alliance is undoubtedly the right moment. Advertising is accurate, according to different needs of customers, to select different network media for the selection of the launch. According to the characteristics of different people adopt different advertising presentation. Hope that through advertising to achieve certain benefits, this is no problem. High return, low cost, why not.

Online crazy Word: "Do not infatuated with brother," the same, we do not advertising should be infatuated with large portal sites. According to the findings of the survey, Internet users stay on the three major portals of effective browsing time accounted for only 19% of the time, China Internet Center proved: 43.2% of Chinese netizens often use the forum, discussion group and BBS. This shows that the portal is not the myth of Internet advertising, the future of the Internet advertising Home is the forum, BBS These and humble small community. The Advertising Alliance is the large platform that integrates these unlimited small communities.

Click Times Science and Technology CEO Wu Jiekun to reporters: "The recent advertising league total some negative news involved, can only say that a mouse broke a pot of soup, especially the immediate interests of the Mobile Advertising alliance through the yellow Web site to seek economic benefits of the practice, corruption of Chinese advertising market atmosphere." With the country's efforts to improve the Internet market, a large number of yellow-related sites have been closed, after the formal advertising Alliance market environment will be improved and developed. network resources is a big cake, everyone wants to compete for one. In recent years, the alliance has gained momentum, and some influential traditional comprehensive media sites, such as Southern weekend, have also begun to try to introduce AD league ads. A large number of high-quality network resources are moving closer to the alliance market, the future of unlimited market.

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