After meeting peas pods in no time, 300,000 people are attracted

In July 24, 2014, according to the pea pod revealed, after the pea pod and Han Han's first director's work "will be out of period" cooperation, through the "in-app search" technology directly from the "cat's eye" movie tickets , Attracting 300,000 person-times during the pre-sale period and also boosted Cat's Cinema's 16-times daily downloads of pea pods.

At the end of March this year, pea pods officially released on "in-app search technology agreement." After this move, pea pod access to more than 50 third-party applications such as cat's eye movie, magic show theme, and covers a variety of content categories such as e-books, videos, wallpapers, themes, the total included content entries more than close 10 million.

The pea pods claimed that the "after the expiry of the period" to start cooperation, early July pea pod mobile entertainment search access "cat's eye movie" display case. When the user searches for the pea pod "will be out of time", the pea pod provides movie trailers, music videos, wallpapers, themes and the like in addition to the ticket entrance of the "cat's eye movie", which is more likely to stimulate user interest , Guide purchase behavior such as consumer goods.

It is understood that there are now more than 16% of non-application type search requests in pea pod search requests every day. When the pea pods search for the content, the user can obtain the comprehensive search result that includes each content category, and can directly tune the corresponding third-party application consumption content.

Daily In-App Fetches since the launch of Cat's Eye Movie into the Pea Pod in early July have reached 7 times the daily downloads of all other movie ticket apps on the Pea Pod Day. In addition, video and e-book applications accessed early this year added more than 15 million downloads with In-App Search and more than 1.3 billion with apps and games outside of content.

At present, pea pods installed capacity has more than 410 million, the new installation of more than 800,000. (Chen Min)