Agricultural Network Marketing market has great potential

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CNNIC the latest data show that by the end of 2008, rural internet users have reached 84.6 million, an increase of 31.9 million, the growth rate of more than 60%, faster than the town. The development speed of rural internet has surpassed town and become the strong reserve force of our country Internet sustainable growth.

Now the network marketing market into the countryside, the rural netizen scale rises greatly, the urban-rural gap gradually shrinks, especially the Western area Netizen number grows fastest. Among the eight provinces with a growth rate of more than 60%, six are in the west. Such as: Sichuan is a typical example, in 08, the number of Internet users in Sichuan amounted to 11.03 million people, the net penetration rate of 13.6%, compared to 07 8.09 million, a year increased by 36.4%. and Sichuan net buys the total turnover to be 2.5 billion yuan, the growth is one times than 07. Is enough to explain the speed of its development, but also show the potential of rural network marketing market. In the 09, it is a development trend for enterprises to turn network marketing to rural market.

The data show that the Internet is becoming a fast track for agricultural industrialization, Baidu CEO Robin Li revealed that last year in the four quarter, Baidu's income from agriculture, forestry and animal husbandry industry grew more than 200%. Although the economic slowdown caused by the financial crisis has a certain impact on the income of Internet companies, the agriculture, forestry and animal husbandry industry still shows strong growth momentum. China's agricultural development will greatly benefit from the promotion of Internet Information technology, on the contrary, the vast rural market will become China's internet industry, the new "gold mine."

265 founder and investor Cai won a very low-key investment in an agricultural website last year. In an interview, Cai said, "I certainly personally optimistic about the three farmers, China and 70% are farmers." Cai that high technology should extend to agriculture, "this space is very large after opening." Cai said that the mainland has a lot of good agricultural products, but because the relevant channels are not smooth, the promotion has been greatly restricted. In Cai's eyes, "agricultural product information release, agricultural tea products E-commerce, have a lot of development space."

Enterprises can make full use of the Internet in three rural development opportunities, seizing the opportunity, aiming at the characteristics of agriculture, rural, peasant, network marketing, the current agricultural network marketing has just begun, all enterprises will stand on the same starting line, network marketing personnel has become an important factor in the development of enterprises, now the network of people do not marketing, will be marketing people do not network, most do network marketing staff knowledge system is not comprehensive.

Recently, more than a number of related enterprises to our graduate students, but many students have not graduated have found a good job, the number of training talent is far from meeting the needs of enterprises, as China's first network Marketing Vocational Training Institute of the Ministry of Network Marketing College Job center, Chen told reporters, Most of the traditional marketing enterprises can be combined with network marketing, and now there are many enterprises to set up a single e-commerce or network marketing department, the need for network marketing engineers is more urgent and realistic problems.