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Blogs, most of them called blogs, were popular a few years ago, and the most famous are the blogs of Lao Xu. Now the blog has not been so crazy before, but the blog has a certain amount of weight, so the blog to promote or have a certain status. How to promote the blog? Please let us have a look at the following Ai Qing "Alone Nine Swords."
Pre-preparation
"工欲善其事, prerequisite. "So before blogging, we have to improve our own" hardware "so that we can do more with less.
First Sword: Blog name
A good name is often the first condition that someone remembers you. This name can be very personalized, such as: Light dance flying, Piggy McDull Disney. These are easy to remember, or they can be related to the blogger's industry name, such as: China Automotive Products Network, love truck friends. My blog name-Star fine Network marketing, although more difficult to remember, but the name is indeed Ai Qing their blog content is very relevant.
The second sword: the layout of the blog
Enter the blog, the first attention is nothing more than 2 points, 1 blog name, 2 blog interface. Above we have said the name of the blog, here to say the blog interface. A good interface is often the place to attract users. As to what kind of interface will cater to the user's "taste", Ai Qing here is not conclusive, because the individual "taste" different, so Ai Qing like things, other users may not like. But the layout of the blog still has a few basis to be feasible. "The color is single, simple and generous, the catalogue is clear, the typesetting is neat" these 16 words just summed up the blog layout way.
There may be someone to refute me, because if according to the 16 words, the blog is estimated that the interface is very common, so how to attract people. Indeed, this is a problem, but we have to sacrifice a small portion of "interests" in exchange for more "benefits".
Ai Qing warm hint: still have a lot of people like fancy place, so many bloggers or blog dress up very beautiful, if it is a free blog, there is no big problem, if it is their own independent blog, it is better not to do so, because the more fancy, loading the picture more, the load of JS will be more, Then we enter the blog to spend more time, if due to the loading time is too long to lead to the loss of users, that is how the cup of AH ~ ~ ~ ~
The third sword: the content of the blog
Content should be the most important. As for what the content of the blog is appropriate, mainly to see the blogger himself to define the direction of their own blog. For example, the direction of the blog is mainly industry news, then we send the blog is mainly the industry news, if we are technical discussion, like my blog, is mainly to explore the network marketing aspects, so I published the article or to network marketing.
Ai Qing Warm tip: Even if the main direction of the blog has been set, but can not only send the "direction" on the content, or to publish some content, such as life things ah, travel and so on. Because a single content is boring and is not acceptable to the user. There is a point is that even if the technical discussion of the article, do not write "perfect", to leave a bug, so that will attract users to shoot bricks. We can interact with users, which can improve the viscosity of users.
Medium-term promotion
"The troops have not moved, the fodder first", when we already prepared in the prophase "the grain and fodder", now is we "the cavalry" the massive Attack time.
The Four swords: the way to promote
The promotion way of the blog and the promotion way of the website is very similar. Ai Qing for you to introduce a more common way to promote it.
1. Forum Promotion;
2. Weibo promotion;
3.IM promotion;
4. Mail promotion;
5. Promotion between blogs;
6.SEO promotion;
7. Viral promotion
Sword: Place to promote
According to the above 7 points, the corresponding promotion methods are as follows:
1. The forum, mainly related to the theme of the blog;
2. Micro-blog, the major mainstream micro-bo can be promoted, and as long as more fans on it, there is no need to segment the industry;
3.IM (Instant Messaging), can be simply understood as: QQ, flying Letters, YY and other instant chat tools;
4. Mail, this should also needless to say, because everyone's mailbox will certainly appear a lot of junk mail;
5. The promotion of the blog, this part of the promotion, mainly to consider the blog and blog between the "Exchange", so that can achieve a total win;
6.SEO very important Ah, especially for independent blog, SEO more important, because our blog traffic is mainly from the search engine, so with the search engine "good relationship" is still very important.
7. Viral promotion, this is not discussed, because there will be very bad impact.
Sword Six: Promotion content
Promotional content is nothing more than the content of the blog, or can attract users to browse the content. But to eliminate the false content, although it is very likely to bring your blog high traffic, but that will only let users lose confidence in your blog, this is not worth the candle.
The seventh Sword: the Skill of promotion
Below only provides the skill which may apply, specifically is the operation method also needs everybody oneself is the practice.
1. Forum: Signature, avatar, id, send "advertisement" post, letters
2. Weibo: Signature, Avatar, id name, letters, micro-group, content marketing
3.IM: This should not be needless to say, many people are suffering from the damage
4. Mail: The same mail promotion, do not do a good job directly as a spam, this part please see the article I wrote earlier, "Ai Qing: How to let email marketing not become" chicken ""
5. Blog: "Interaction" between blogs is mainly to improve their exposure. In fact, the promotion of blog is the same: when you go to browse other blogs, in the recent visitors there has our head, if our head is our to promote the content, that is just to achieve the effect of promotion
6. Viral marketing is the fastest, but the consequences are difficult to imagine, in this regard we have to grasp the good.
How to foresee the funeral, and listen to decomposition:
Ai Qing: Blog Promotion of solitary Nine swords (next)
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