AI, search giant's way to advance

Baidu Q3 earnings after the release of a ride on the dust, the market value has exceeded 82 billion U.S. dollars, and showed signs of continuing to rise. Beautiful revenue and profit curve is very important, but the market value is still a large extent reflects the future of the imagination of Baidu space. Mobile search, O2O, large data, lbs business, application distribution, AV Portal These are the pillars of Baidu's future, they support the imagination of Baidu space. The cornerstone of these pillars is technology, but only unique, the formation of advantages and barriers to the technology is called the basis, for Baidu, this technology is artificial intelligence.

1, Baidu and Google stand in the same starting line to fight again

Not long ago, the United States "Business Weekly" article Analysis of Baidu in artificial intelligence action, has been with the other side of the ocean to form a separatist trend of Google.

Baidu, which occupies nearly 70% of the market share, is the preferred search engine for Chinese netizens, and it is the most technologically-genetically Chinese internet company. Google is the world's first search engine, the strong geek culture makes Google is considered the world's coolest internet companies. From product to culture to temperament, the two companies have many different, in recent years, two have been looking at the artificial intelligence of this relatively cutting-edge emerging areas. ”

The two companies that Google created earlier. Two technology companies have played in the Chinese market and are now only competing in emerging markets such as South-East Asia and Brazil, but there is a lot of overlap in technology between the two. Google has cool projects such as unmanned cars, smart glasses, and Android, giving people the intuition that Google is cooler, faster, and has a lot of measurable indicators such as market capitalisation, revenue and profits. Baidu by virtue of large data, artificial intelligence, in-depth learning and other aspects of the strong investment in the international occupy a place, and Google rival, from Baidu EYE, chopsticks search, Dubike (Baidu Bicycle), unmanned cars and other "cool" project can be seen.

Baidu has a chance to catch up with Google. The mobile internet wave has brought a lot of innovation, subversion and legends to dominate today's technology world, with Google and Apple mastering the mobile Internet's highest voice through operating systems, the two companies that have become the highest-value technology companies. Baidu then through the 1.9 billion-dollar sky-high acquisition of 91 wireless and other means, the formation of application distribution, lbs and mobile search several major entrances to recover a innings.

When the new wave of artificial intelligence arrives, Baidu never wants to miss it. Now, artificial intelligence lets Baidu and Google stand at a starting line.

2, artificial intelligence is Baidu and Google are the biggest opportunity

This year, Baidu shot steady, quasi, ruthless, will be the leading AI Wunda recruit as the president of the IDL Institute, the chief scientist, and in Google backyard set up a Baidu research and development Center to dig people. According to Baidu CEO Robin Li said in Nanjing University, Baidu also launched the "Hundred go to the United States" project, the Chinese excellent engineers sent to the United States and the top technical personnel to work together.

Baidu is either clear or on the surface to compete with Google, which is to promote the whole thing to become better "benign competition." Google has realised and welcomed the challenge of Baidu. "We are in the Renaissance period of machine learning. Google spokeswoman Jason Freidenfelds said.

Many people have doubts about whether Baidu can overtake Google, and Baidu does not seem to care these. Baidu has significantly increased research and development spending, up 85% from a year earlier, compared with Facebook and Google. Wunda to Businessweek, early next year, Baidu team-linked to all the computer generated by the simulation of neural activities will be the Google Project 100 times times, the current Baidu in-depth learning research results have helped to improve the Baidu speech recognition 25% error, "WIRED" is reported by the in-depth study of Baidu to improve the effectiveness of advertising practice.

"Winning AI will win the future of mobile internet," Wunda in a speech to the Baidu World Congress this year. , he expressed his desire to help Chinese technology companies catch up with overseas giants from a personal emotional perspective. Baidu this time to catch up with Google began to be mixed with some people's national mood. David Riedel, founder and president of the US Riedel Research Group, believes that Baidu is likely to become a giant in emerging technologies such as AI. Yoshua Bengio, a professor of computer science at Montral University, believes that Baidu can improve its differentiation with other companies in this field, and will understand that learning search engines will be a major breakthrough. Chun, chief information officer and AI researcher at the City University of Hong Kong, says deep learning can help Baidu get rid of Google's shadow depending on whether its progress is revolutionary enough.

Whether artificial intelligence can let Baidu corner overtaking is still difficult to say, it really exists possibility. Regardless of the outcome, will eventually promote the rapid development of artificial intelligence, leading the search engine of the self change.

3. Ai is the future of search engines and even technology

AI is the core element of search engine 3.0, or next-generation search engine.

In the past, search engines help people "find answers", and future search engines enable intelligent connections between people and services. People find and use services through a natural conversation with the search engine assistant. Dialogue form can be text, can be a voice, can be pictures, and even the video through smart glasses to let search engines can understand thinking, understanding human beings and help people, to do human intelligence assistants.

To the next generation of search engines with mechanical capabilities and electronic hardware, it's a robot; it's a smart voice helper, plus the ability to recognize images and video. It is smart glasses, even the Chinese most accustomed to chopsticks can be built into Baidu search engine "chopsticks search" to solve food safety problems ...

In addition to adapting to the mobile and IoT wave upgrades to the user experience, AI will also help search engines to carry out more new business, the formation of a new business model, the most typical is large data services, based on the vast number of search engine data and natural language processing capacity (NLP), search engines can carry out prediction, data mining, Precision marketing and other new business and gain value, behind this is the artificial intelligence technology, the current Baidu Big Data engine has started commercial.

The revolutionary impact of artificial intelligence on search engines has provided Baidu with an opportunity to overtake or equal Google. Baidu is working with Google to try to use the most radical technology to subvert itself, to see who goes faster and who can bring forth revolutionary innovative products. If Baidu in artificial intelligence beyond Google, backed by the huge amount of China's market, the value of Google to achieve beyond is also can be expected, everything is possible, this is the charm of the Internet.

(Responsible editor: Mengyishan)