Airbnb small range test "Last-minute booking" function, from the hotel industry seized food

For those who want to find a comfortable and affordable place to stay on the weekends, it's not uncommon to brush Airbnb, until you see the most pleasing to the room and booking is a natural experience. But Airbnb found by large data that most users do not like to stay in their beautifully designed picture stream for too long, they usually want to book a room for tonight, so they skip the picture stream and look for a room that can be booked.

Inspired by this data, Airbnb decided to join the "Last-minute booking" feature, allowing users to click on the main screen to see the nearby rooms, and ensure that the rooms can be booked in the evening, while ensuring that the landlord will be in a short period of time to contact the tenant to confirm the order. This feature is being tested in two locations in San Francisco and Los Angeles, and will be introduced into other cities if it goes well.

Airbnb, who started his own free room, the test "Last-minute booking" has undoubtedly declared war on the hospitality industry, and its most immediate challenge is a product such as the HotelTonight and The Tonight hotel specials in China. All in all, Airbnb is moving quickly towards the hotel experience and convergence.