Alibaba’s first Double 11 Singles Day Shopping Festival

Hey~ Another year is double 11 singles day, the pro-pocket must be ready~? Just a few months to say double 11, will it be early?

Looking back, how was this double 11 that has become the "global shopping carnival" born?

Time went back to 2009, when there was no Tmall, its predecessor was called Taobao Mall, when everyone thought about planning an online shopping festival.

When is this shopping festival appropriate?

Pick and choose to think that November is feasible. There are eleven golden weeks before, and there are Christmas and New Year's Day, but there is no festival in November, and when it comes to the season, no matter whether it is in the south or the north, people need to buy more things. Winter clothes, socks and shoes have to be set up.

What day is it? Everyone turned to the calendar and turned around and flipped through only one 11.11 Singles Day. Since the bachelor single family house has nothing to do, encourage everyone to buy some gifts to give away (the gift is good, maybe you can get rid of it immediately~)

In this way, the first double 11 singles day is in full swing. Although only 27 merchants participated, but by the end of the day, the transaction volume has exceeded the number of times, and the number has exceeded 50 million! A group of excited little friends took the numbers and ran to the front desk of the company to take this precious history.

(50 million because there was a zero at the beginning, the witty little friend took the wall clock from the wall instead of a zero, and later added a piece of paper, so it became 500 million...)

In the end, the transaction volume of the first double 11 was fixed at 52 million, and the transaction volume of Double 11 in 2016 has reached 120.7 billion. In eight years, from tens of millions to hundreds of billions.

This year, Alibaba will usher in the ninth double 11.

Are you going to put something in this year's Double 11 shopping cart?