Also preach Tesla or will be in China to build plants, and Lifan Group in-depth exchange

The news came that Tesla or the plant would be built in China.

March 17, Lifan Group Micro-letter public said that the Tesla Investment and government relations director Ken Morgan, on March 16, visited Lifan group, and with the company's top executives on the field of electric vehicle charging station construction, battery, investment and the use of the cost of the topic of in-depth exchanges.

In addition, Chongqing, another car enterprise Changan since March 7 since the planning of major issues have been suspended, about Tesla will marry Changan car rumors also appear.

Analysts believe that Tesla's sales in China last year is not satisfactory, the important reason is that the price gap is too large at home and abroad, the joint venture has become its strategy in the first desk work.

However, auto commentator Autumn Wing analysis that 2014, Tesla in China sales of less than 2,500 vehicles, in such cases, there is no necessity and feasibility of domestic.

Tesla's setback in China

If Tesla is to take China as its second-largest market, it must consider the key issue of selling prices. "A car industry analyst said.

March 17, Lifan Group through its micro-letter public claims, Ken Morgan line on March 16 to visit Lifan Group.

According to the Chongqing Daily, Ken Morgan also visited Chang ' an new energy vehicle, saying that "perhaps in the near future, Chongqing car companies will be working with Tesla to build electric cars".

Lifan Group in recent years in the field of new energy vehicles, the company's research and development of pure electric vehicle chassis power-changing technology has been national patent. In addition, Changan Motor also released its own new energy vehicle strategy this year.

On the other hand, the daily economic news reporter learned that Tesla's sales in China accounted for less than 10% in 2014. Tesla didn't expect to get into trouble at the beginning of his visit. "Autumn never says."

At present, Tesla has launched two models in China, respectively, MODELS85 and MODELSP85, of which the MODELS85 vehicle price of 734,000 yuan, MODELSP85 (performence) model starting price of 852,500 yuan. "If Tesla wants to take China as its second-largest market, it must consider the key issue of selling prices," he said. "A car industry analyst said that the world's major carmakers are now looking at the new energy sector, Tesla is likely to face a brutal price war."

It is reported that BMW's i3, i8 and other 3 electric vehicles have entered the Chinese market. BMW will also have a variety of new energy products to enter the market this year, said anchor, the CEO of the Greater China region. Compared with Tesla, BMW has cooperated with brilliance automobile for many years, and its domestic series sold in China has not been plagued by tariffs.

In addition, the Tesla charging standard and GB inconsistent, also led to its failure to enter the first batch of new energy vehicles to exempt vehicle purchase tax list. "If Tesla could be selected, the discount would be as high as 70,000 ~8 million, according to its price." "The analysts believe that the search for local partners in China is more urgent for Tesla."

What is the probability of partnership?

"It is not impossible to choose Chongqing car companies." "Chongqing has spared no effort in developing new energy vehicles for many years and is the first city to develop new energy vehicles in the country," analysts said.

Chang ' An motor has been suspended since March 7 for planning major issues, and the Changan Auto party secretary and vice President of technology research and development, Zhu Huarong, previously flew to California to visit founder Musk.

The reporter learned that Changan automobile suspension or a new round of fund-raising related. A person close to Changan automobile told reporters, "The current capital market is on the rise, Changan car performance is good, is a good time to raise funds." ”

"We have no plans for this," said Chang ' An, a reporter for the Daily economic news. As of yesterday's press release, Tesla officials did not respond.

"If you have a joint venture with Tesla, Changan will not have much of a role to play, and it's not a good deal to take into account." "Changan automobile related personage said, Tesla battery, electric motor and electric control system need to import from abroad, if with Changan automobile cooperation, only in the traditional manufacture part exerting force." In this way, Changan car to set up a separate production line, profit margins are small.

More than 50% of Tesla's sales are now from the US, and the U.S. market will not change in the short term, says wing analysis. China's sales contribution is far from expected, and China's domestic plans are delayed. Second, Tesla currently has the highest cost of batteries, and battery manufacturing will not be done through a joint venture with the mainframe plant. The joint venture with the OEM can only reduce the cost of manufacturing, so from the cost considerations, and Changan car matching degree is not high.

"It is not impossible to choose Chongqing car companies." "Chongqing has spared no effort in developing new energy vehicles for many years and is the first city to develop new energy vehicles in the country," analysts said. In January this year, Chongqing took out 267 million yuan to subsidize 3,000 new energy vehicles, and planned to build a comprehensive charging station of 5, a fast charging station (pile) 11, a slow charging pile 275, such as recharging the infrastructure.

In addition, according to the Chongqing Foreign Trade and Economic Commission electromechanical business Department, last October, Tesla has set up a wholly-owned sales company in Chongqing, the two sides already have a source of cooperation.