An effective way to analyze keywords

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In the site subdivision of the era, the choice of key words is particularly important, many novice webmaster friends have encountered such a problem, the site before the choice of what keyword to optimize, how around this keyword derived more relevant keywords, short sentences, which requires the effective analysis of the keywords.

As SEO is accepted by more people, some popular keyword optimization is getting more and more difficult, take a few days ago, "salt shortage" incident, if write a very short about "salt shortage" of original works, it is difficult to be included in Baidu, because "salt shortage" similar articles too much, to treat some high repetition, low value of the article, Baidu has formed the immune system, not only the word "salt shortage", as long as the keyword in the search engine is more popular, in the title of the article directly cited, and then write an original works, less than 500 words, Baidu is rarely included, unless the weight of a relatively high site may be included.

Therefore, in the choice of keywords, as far as possible to avoid the hot keyword, the analysis of the keywords do not deliberately focus on the flow, also do not focus on the accepted keywords. Baidu Index on the analysis of key words have a certain guiding role, but only as a reference, if, always around Baidu keyword selection, there may be to take their own around, especially with the Baidu flow statistics tools, you each check the user through what keywords into the site, Baidu Traffic Statistics Tool will you this query as a user visit, so that the statistics not only inaccurate but also easy to enter the wrong area.

The correct analysis of keywords, you need to consider a time cost problem, do not ignore this link, in the site optimization, in advance according to selected keywords to carry out the analysis of derivative words, set up a complete set of keyword framework, far more than every day, in each search engine survey to more reliable.

I said today's analysis of the keyword way, not my first, but also read an SEO master wrote about keyword analysis experience sharing article, this article proposed "genealogy method", in this way to establish a complete set of keyword framework, It can be said that I now see all of the keywords in the analysis of the most perfect way.

For example, Baidu "phone" this word, the relevant page more than 100 million, if the Baidu "free call", related to about 90 million pages, and then Baidu "Free call software", the relevant page has about more than 3 million. The finer the key words, the smaller the competition, the less competitive keywords, the more easily ranked in Baidu, "Wan Yu water converge into the river", the unusual keyword seems to have nothing to do with the theme of the site, in fact, there are countless relationships. The newly established website, such as a isolated, to the city of people may be walking a different way to find, these people to the city's purpose is different, "adventure", "Donkey Friend", "curiosity" ... These words have nothing to do with the city, but everyone's ultimate goal is to this city, this is the magic of similar keywords, "the highest level of SEO is the heart without SEO, optimize the highest state of the site is no keyword in mind", strong twist of melon is not sweet, so that visitors willing to visit the site is the most successful SEO optimization.

Genealogy method is a more systematic summary of the effective way to analyze keywords. We may wish to start from three generations, if Grandpa is "phone", then dad this generation of telephone can be derived as "network telephone" "Telephone brand" "Region + Telephone", "Telephone manufacturers", "mobile phone" ... To the grandson of this generation, you can further subdivide the "phone calls", "ring tone", "roaming", "Unicom", "binding" ... This kind of words can not see the telephone, but everywhere around the phone to optimize the core. Of course, this is a simple example, if you want to be more complicated, will father's brothers and sisters, grandson's cousin, cousin and even twins are added, so that can be constructed into a complex "telephone family" genealogy, each person a story, you can write n articles, and not the slightest deviation from the subject.

Genealogy method derived from each keyword, can be found in Baidu to the relevant site, learn the strengths of opponents, make up their own shortcomings, organized and purposeful site content updates, not only effective to avoid the duplication of the content of the site, but also to make the site content structure more reasonable, of course, every update of the content to maintain high quality, Quote a slogan: The effect is stronger!

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