Analysis and operation of mutual-exchange link-type website

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"Any site, as long as there is a visit IP, will automatically row to the first!", I believe that the webmaster to do this sentence should not be unfamiliar. Yes, this is the current relatively prosperous mutual exchange links, such as the characteristics of the site has written an article "Personal web site will inevitably go to vulgar" inside introduced, this is a completely do not need to spend energy to automatically promote the site. There are two types of websites that are currently in the mainstream: automatic chains and self-help chains.

Automatic chain, is a kind of no need to audit, automatic extraction of title keywords, automatic warehousing, automatic arrangement of the site, such as: MAB Automatic Chain (http://www.mybu.net/link.asp), such as as long as the other side of the friendship connection can be, without registration site information, very convenient. But there are big drawbacks, as a result of the current domestic personal site in order to SEO and modified the title of the site, so that the automatic extraction of the site name is very messy, and the name is not the station, which also makes the automatic chain site without a little readability, in addition to webmaster, the general netizens will not visit such sites basically. The function of this kind of website is limited to increase outside chain only, can neglect to increase the function of the traffic.

Self-help chain, is a need to join the site to register their own website information, get the connection code, in their own web site to do on the connection, and generate mutual exchange links effect of the site, such as: mutual link network, such sites are actually in the Web site navigation on the basis of the development of the website, so also have the function of Web site navigation, but the function has been weakened. Self-service chain although more than automatic chain step to register the site information, but because this step can be the site of the website title can be joined with the name of the site, but also with the editing of the management function, can also be categorized operations, so the readability is greatly enhanced, but also has the prospect of development.

The operation of the mutual Exchange Connection website should be carried out according to the characteristics of this kind of website. This kind of website must be intensively promoted at the beginning, such as joining the station to reach 200 or so, the general day to bring 100-1000 of the traffic, the site has the function of self-development, you can not spend on the promotion of energy, because there are a large number of outside the chain, the PR value of the site generally 2 months or so can reach about 3-4. However, most of the mutual-Exchange connection site webmaster are satisfied with this level, wasted a very valuable visit, in fact, the site can continue to add the Webmaster class related columns to increase the marginal utility of traffic, such as the opening of webmaster information, webmaster forums and other columns to increase the depth of the site and visitors stay time, Make the site more valuable. But do not steal, after all, the main body or mutual Exchange connection, webmaster information and webmaster Forum can only be used as a supplementary column, a connection can be, do not put most of the space on the home page to occupy, that is the operation of the lost, because the current stationmaster station market is very saturated, Chinaz and Admin5 and so can fully meet the needs of stationmaster, we want to sword walk slant, according to our own specific groups to enrich the content of the site.

To do the mutual Exchange connection site webmaster to understand their own site to face the object, can join your connection alliance is definitely new station or visit a few sites, do not expect good luck some name station will join your connection, realistic point. Understand the franchise group can be based on the target group to promote the site and the rich content of the site to improve the design of some novice webmaster needs some features and content, such as how to promote the site or some free program use tutorials and so on.

In short, the chain of Web site is an easy to promote, spend less energy, easy to gather access to the site, but to really make the site to improve a level, to get rid of the characteristics of the garbage station, or to think carefully. In view of the current situation, the chain of Web sites still have a lot of development space, as long as the expansion of his extension according to different stages, increase the content of the site and readability, or can be made into a boutique site.

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