Analysis: Block Cloud video conference landing "Three mountains"

2011 http://www.aliyun.com/zixun/aggregation/32073.html "> Video communications, people talk about the most except" mobile "is" cloud ". Into the 2012, the field of video communications cloud Wind is still strong, a lot of flowers, slabs are constantly. In small part, this and cloud video conferencing high above have a great relationship, after all, "clouds" and then the United States will drift away, and let "cloud" rain landing is the most fundamental. The following small series to talk about blocking cloud video conference landing "three Mountain", for the popular "cloud-related" tide drop cooling.

The market cognition is limited, the concept popularization hype ingredient is big

From the rise of 2010 to the great heat of the 2011, cloud video conferencing has always been a "reputation outside", ordinary users are only to smell its name without seeing its line. Some manufacturers for the popularity of cloud video conferencing is only to stay on the surface, the main concept card, emphasizing their genuine, no doubt let the cloud of nothingness of the video conferencing more ethereal. Of course, this and domestic cloud computing "see clouds Drift, no rain," the situation is inseparable.

At present, the domestic cloud computing under the government policy vigorously support although everywhere, but the real innovation application is not many. Some industry experts make it clear that China's cloud computing is in the "cheat", most people are pursuing gorgeous gimmicks. The so-called cloud video conferencing, in essence, is a cloud computing in the field of video communications, in the overall application of nearly desert state, cloud video conferencing by the concept of "naked" is not surprising.

The prosperity of any industry depends on market demand, and cloud video conferencing is no exception. However, the exaggeration of the cloud video conference itself makes most users hearted, which leads directly to the two-day ice fire in the attitude of users and manufacturers. For many of you want to "borrow Cloud Rain" video communication vendors, how to let "cloud" really drift into people's hearts become a top priority.

Relevant standards are missing, manufacturers are fragmented

Currently, one of the most important reasons for the constant drool around cloud video conferencing is the lack of a unified standard. No rules savages, the lack of unified standards for ordinary users lack of established basis for judgment, and manufacturers can only through constant "legitimacy" of the firm to win the favor of users. This has greatly weakened the market publicity efforts, but also a slow market penetration is an important factor.

In addition, the lack of unified standards for cloud video conferencing will also cause great difficulties for the actual application of cloud video conferencing. At present, mobile phones, tablets and PCs have become common terminals for videoconferencing, that is to say, different terminals have to interact with each other through the cloud, if the ports between the various cloud platforms are not unified, it means that the information shared by cloud services has become empty talk, and the cloud video conferencing has lost its original application value. It can be said that the establishment of a unified standard is an important prerequisite for the popularization of cloud video conferencing.

Security issues are a worry

At the end of last year, a massive cyber-leak gave the general public a clearer picture of the Internet's information security issues. In this information is equal to the age of money, the convenience of the Internet and insecurity accompanied by life, let people love and hate tangled. In the traditional video conferencing popularization of security issues are the first, now, cloud video conferencing to promote information sharing, more user information will be placed in the cloud, information security has become a barrier to the past.

Cloud video conferencing is characterized by the data transmission, processing, storage by the video conferencing manufacturers of computer resources processing, users do not need to purchase expensive hardware and installation of cumbersome software, just open the browser, login to the corresponding interface can be video conferencing. This means that users will be the security of their own information to the manufacturer, only to watch their own. If the security technology of the manufacturer can not give the user enough safety, then the popular application of cloud video conferencing can only be empty talk.

Conclusion：

Admittedly, the application of cloud computing is an inevitable trend, the development of cloud video conferencing is also an important progress in video communications. However, the current cloud video conferencing in the embryonic stage, the need for the careful cultivation of manufacturers, too blind optimistic speculation has no practical significance. The maturity of cloud video conferencing needs "dry goods".

(Responsible editor: Duqing first)