Analysis Competitor SEO help website keyword ranking

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Do SEO, in fact, is to do rankings, ranking high and low is relative to the competitor's website, so, analysis of the competitor's SEO situation, to do a good job of their website keyword optimization has great significance.

First of all, analysis of the competitor's SEO situation to do is to analyze the status of the competition site included.

Domestically speaking, the main analysis of the site in Baidu and Google's included status can be. The status of the competitor's website shows its size; Basically, the more you include, the bigger the site, the higher the weight. Check the collection is very simple, search engine: site:xxx.com this to see the number of pages on it.

Second: Analysis of the competitor's website internal structure optimization traces.

Analysis of the competitor's site internal structure optimization traces: for example, whether the site title is graded, whether the site link is pseudo static, the site has obvious page structure optimization also keyword distribution optimization.

Third: Check the competitor website core keywords ranking.

is a competitor, embodied in the keyword, is a lot of core business keywords and you have competition. Query and statistics of competitive website Core keyword rankings, you can judge the other side of the current site optimization effect and degree.

Four: Observe the frequency of the competitor website update.

A website itself update frequency, can increase the index frequency of search engine, also can embody a website in do SEO degree. Timely release of the industry topics, follow up the first time the incident to report, these can reflect the professionalism of a website. In general, the faster the update, the more the search engine will like it.

Part five: Learn about the original content of your competitor's website.

Original content, increasingly by the search engine to see more and more important. To understand the content of the competition site is mainly original, or reprint, False original, are worth analyzing, but also can be in the ranking of the breakthrough competitor.

Sixth: Analysis of the site's search engine snapshot update speed.

The newer the snapshot, the higher the weight of the Web site in the search engine. Can be directly in the search engine site, you can see the date of the update.

We need to analyze the external chain of the competitor's website.

This is mainly to check the competitor's PR, SR, Yahoo link These three indicators, and then compared with their own site. Of course, in addition to the number of chain, but also to see the competition site's outside the chain of the weight of the site-is some garbage station, or the weight of the high station.

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