Analysis: Grassroots webmaster Do the site really must have no way out?

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Ten years ago, may be a person to do a website is a very envy of things, because that means that this person will be labeled "money, Technology master" and a series of labels, and make money is to make people rich in material, technical master is spiritually rich, so that others respect.

In many years ago, individuals may have few sites, and the current individual to do the site is everywhere, can be said as long as the IQ of a normal person can do a website, because the Internet in those who can provide us with too many tools. The so-called things in rare, may be because as the number of increase lead to do a Web site is no longer so valuable, even by the people next to think it is not a job.

This creates a strong contrast. Many years ago, we do the website, probably because of the people in the front to obtain money and reputation of the success of the inspiration, and now to do their own site to lose hope, because see too many grassroots webmaster in the painful struggle, wasting their energy and time.

Moreover, now the Internet has undergone a very huge change, the most obvious is the strength of centralization, the strength of the Internet companies are powerful alliances, to suppress some small peers, and then formed the so-called Matthew Effect, that is, strong stronger, weak weaker.

These changes, coupled with the situation of most grassroots personal sites that we have seen, therefore, many friends firmly believe that the grassroots webmaster do not have any way out of the site, said the reason is nothing but the following: first, the base is too large, just like the more college students caused the value of college students reduced the same; second, the internet's big environmental decision , a big company's adjustment may kill us; again, the internet oligopoly, want to do an industry must have sufficient capital and human resources. Personally, I've been on the internet for years, also made a service novice webmaster's website, that is, a novice webmaster forum, of course, there are my personal goals, such as improving the circle of popularity and recommend everyone to buy my space and so on, but in addition I get more is some very grounded gas information. Through my experience, I think no matter how the times change, we grassroots webmaster still may be successful, because I have seen a lot of, of course, is only "possible", not "certainly not" or "will be".

Reason one: Grassroots webmaster is an indispensable part of the Internet.

The internet industry is far too young to compare with other industries, and the growth of the Internet can be seen in the experience of our young people. Throughout the development of the Internet more than 10 years of the world, we will find that no matter at which stage there are grass-roots in the dedication, which also has a lot of grassroots become successful people. Of course, many people see the success of others that there are social relations, official second generation, rich second-generation, and so on, but in fact it is not all of these people imagine. Take the success of those giant companies, which can not be separated from grassroots efforts. For example, the rise of Baidu can not be separated from the original navigation site, Taobao's rise can not be separated from Taobao, now Tencent micro-community rise inseparable from the use of DZ to do the site's grassroots webmaster. As a result, the grassroots stationmaster is an indispensable part of the Internet, so it is valuable; the grassroots webmaster is valuable to the Internet, so the same can get feedback from the Internet.

Reason two: Platform diversity, let us no longer rely on a platform.

As with the global trend of development, the development of the Internet has also become a multipolar development, of course, I said earlier centralization is to refer to the collation, and here said the multi-polarization refers to those giants direct vertical and horizontal. For example, search is no longer Baidu Hoodwink, electric dealers are no longer Ali a person's concert, and so on. Here's an example, for our grassroots webmaster is certainly very concerned about SEO, a lot of webmaster friends think that Baidu seems to our personal webmaster no longer so friendly, such as the days before the international flower 50.8 million to buy Baidu natural ranking things, a lot of webmaster may be a big push negative emotions out. In fact, the more you have this emotional statement that your site is not good enough, completely rely on the life of Baidu, in fact, now we can promote the platform too much, even if there are 360 search, sogou and so on, in addition to Baidu or there are more than 40% of the search platform we can use, such as social micro-BO micro-letter and so on.

Reason three: Difficult to achieve does not mean that will not be achieved.

As we have been to the internet for many years before, we do Web sites hoping to achieve something someday, but we now find that only a small number of successful, and a very good opportunity, many friends will think that it is "luck." And now do the impression of the Internet to everyone is to burn money, for example, to do the video site to buy copyright, do O2O of the early big losses, in short, to do the internet is huge money, and these grassroots do not have. People say which grassroots get the investment of the giant, and then develop and grow up, we will think that he walked the dog excrement. And because of this, I think that although we want to achieve success is not an easy thing, but does not mean that it must not succeed, there is a chance.

In many cases, we are a lot of grassroots webmaster, in particular, the novice webmaster is always rambling thinking about some completely unnecessary to think about the problem; in fact, as long as we are working hard, what happened to others and you do not have much relationship, of course, as you analyze the situation of information, but unnecessary worry even disappointment is unnecessary. Instead of complaining all the day about why other people are lucky to have a good dog and not have one, you might as well improve your executive power!

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