Analysis: How to optimize the inner pages of large portal station

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Webmaster are clear, what is the purpose of enterprise recruitment seo? Very simple, to the corporate website to obtain more traffic, improve the flow conversion rate, the final completion of the order transaction. A lot of seoer just optimize the first few keywords, the page has no optimization traces, only a result, leading to polarization serious, home eat support, the inner page will never eat enough.

Many popular keyword search volume is a lot, such as "entrepreneurial", daily search volume of more than 8000, but the conversion rate has been not ideal, you can do some conversion rate-related words, such as "How To Start", "College students how to start" These are high conversion rate of the word. So want to allow the site to get more traffic, but also from the inside page long tail words to start, long tail word to bring the flow is the main source of web traffic. Want to let long tail word get good rankings, start from inside page optimize, below Zhang Yuxi SEO blog teaches everybody how completes inside page optimizes.

Content quality to be high, with certain original

We all know that users search a keyword through the search engine to enter the site, in search results to show the user to see the first page title, description, the title is not creative, description is not attractive enough, users will avoid, there will be no click of the desire to lose users. Zhang Yuxi blog post about content quality. For example: "High-quality content is the power of Web site operation", "how corporate Web site to improve content quality and user experience." Only by doing high quality content can users click on it.

Original content is also very important for users, such as your published this article, users have been browsing other sites, it is impossible to click. A new station content is false original or collection, the search engine will identify the quality of the site content is low, the user experience is naturally poor, search engines will not be in the search results give priority to display your page. There is also a point, original content, but the quality is not high, search engines will not give priority to display your site, will be considered as spam page processing.

Article inside the page want to get a good ranking, not only optimize the station can be, but also need some external extension support, the introduction of some traffic. We all know that the inner page user experience is good, will drive the homepage weight and the rank. There is a point, more analysis of the jump rate problem, the user clicks on the page immediately closed, such a page is low quality, can be adjusted in time to supplement high-quality content to meet user needs.

Increase the voting mechanism in the station

Inside the chain: Want to make an inside page rank is better, must use the high weight page to drive, First Choice homepage, next column page.

For example, an internal page keyword competition is too intense, want to get a good ranking, you need more pages to link it. Can add related pages, related pages can be very good to improve the density of a keyword, upgrade rankings.

Increase the polling mechanism outside the station

A lot of new SEO novice beginners, first came to a company, the distribution of work is the chain, most of the link to the home page, the pages did not, leading to two optimization of the serious imbalance, if you are a new station, search engine will think that this is a cheating behavior, deliberately doing home optimization. Zhang Yuxi recommend that you do the home chain at the same time, don't forget the inner page also need to link, so that the balance of the page weight distribution, so that the chain released nature, search engines will be more friendly to look at the site, and eventually enhance the page long tail word ranking.

Write to the end, I believe that a lot of SEO understand, a large site optimization of the page, a large number of long tail words to get ranked, driving the overall flow of the site, the weight of the rise, the big site more value for the long-term development of the page, the internal page flow is the main source of traffic

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