Analysis of an immutable search engine algorithm

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We do SEO people pay attention every day is the search engine algorithm changes. Everyone is studying how the search engine algorithm calculates the ranking order. In fact, the real search engine algorithm is a trade secret, and is very rigorous and cumbersome, we can not know, but we do in the process of doing SEO to experience and understanding.

Through so many years of SEO work, I personally want to give you a simple analysis of the search engine sorting mechanism. Agreed that everyone can communicate and learn from each other, do not agree with my saying that everyone can shoot bricks.

I think and consider from the following points:

First: The structure of the website

As we all know, search engines work in general: crawling, crawling, indexing and sorting. The first is the search engine spider program crawling, then we do in the Web site or SEO, we should fully consider how to build a station to let search engine crawler smooth on our website crawling and crawl our site and content. Only the smooth crawling and crawling, our site will be included, will be added to the sort of calculation. This requires us to carefully plan our website, build a web site conducive to spider crawling structure.

Second: Clear the theme of the website

This question is just as important, what kind of website do you want to have a clear theme, then how to clear the theme of the concept embodied in the site? Personally, identify your site's theme keywords, and the rational distribution of these keywords in the site's appropriate location. The article in the website and so on information, all must revolve these topic key words to compose, the website topic relevance degree promotes to the extreme.

Third: Careful consideration of user experience

This point believes that everyone is beyond doubt, from the point of view of the search engine to consider, this question is not difficult to understand. Search engines rely on the user, without users, the search engine has no meaning. Now the major search engines are quite attached to the user experience, he can not be a user does not like the site ranked in the forefront of search results. So if you want to do SEO, you must pay attention to the user experience, the site online, to constantly analyze the site's various data, based on these analysis of data to adjust the site, and strive to do a good job user experience.

Part Four: Increase site coverage

What does that mean? Simply put, do not let your site become an island in the Internet, because it is contrary to the characteristics of the Internet. So how do you do it? We all know the construction of the chain. Now the number of external chains and the quality of the level of search engines is still an important indicator of ranking. Because this shows that the external site to give you a vote of confidence in the site, the more votes, you will be more attention, the ranking of your site may be the better the result. Because this is an external confidence vote on your website.

V: Provide users with useful information on a regular basis

The existence of the Internet is convenient for everyone's life, we need to obtain information without any more trouble can be found in the Internet. So you want to let users like your site, you must provide users with useful information and thoughtful service. In order to keep users, so that the search engine to pay attention to you. There is, the regular release of excellent information, so that users of your site to maintain freshness, a long time does not update the site is difficult to obtain the user's favor, the search engine crawling spider is the same.

The above five points is my personal opinion, of course, these things compared with the real search engine algorithm, may just bucket, but, I believe that as long as you do these, your site is definitely not a generic!

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