Analysis of Cai 20 million Weibo fans bring us reflection

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More than hundred words, few words, the record is just a life trivial or ridicule, but have tens of millions of active users, celebrity bloggers and the popularity of grass-roots owners of the fans of millions of people, micro-Bo can be said to be popular, including Sohu CEO Charles Zhang and many of the industry's expectations. Micro-blog Even in 2010 elected the famous magazine "Southern People Weekly" figures, Weibo, a new communication tools, social tools are increasingly accepted by the public, the number of users of Weibo is at an incredible rate of growth ...

However, when you forward a Pang or a thought-provoking life philosophy, you will not realize that you have helped others complete a part of Weibo marketing, and that you have become a plaything in the hands of some microblogging marketers who have made a huge profit with Weibo. According to media disclosure, including "Cold jokes selected" (fans number 3091529), "" (fans number 2057299), "" Fashion classic Quotes "(fans number 1619518), including several in the forefront of Sina grassroots Weibo rankings of the micro-blog is Cai win this smart-minded Fujian people control, Although he denied the fact in an interview, even trying to clear up his relationship with Weibo marketing, but through the "cold jokes selected" This popular first grassroots meager owner Yin Guangxu interview, we still can not be difficult to find Cai in the microblogging marketing of the river in the arena of other people's difficult to reach the power, According to industry sources, CAI Control of the micro-blog account has more than 20 million fans, the number of fans even account for more than one-eighth of Sina Weibo users, through micro-blog marketing cai profit is equally unimaginable. Just, in the CAI win through micro-blog marketing Big fishing, the day into the daughter of the same time, many grassroots micro-blog, original writer's intellectual property has been greatly damaged, their original text repeatedly by these so-called microblogging promotion operators shameless plagiarism, Even some writers are discouraged from the undercurrent of micro-blogging, ordinary microblogging users have to face every day with hidden advertising micro-blog sales, and even many users will not realize that they have become a profit-making process in others.

Of course, the Electric Business Circle (www.07695.com) thinks, we in accuse, criticize CAI to control those so-called "grassroots name Bo" through the behind the scenes to realize controls the microblogging user and by this means seeks the profiteering, also may from his success find many worthy our network entrepreneur to ponder, the reference place.

1. Sharp Insight

At the start of Weibo, Cai realized the limitless business opportunities of the new social platform, which he bought with hundreds of thousands of of fans, which cost about 50,000, and that today, with the popularity of microblogs, the price of Weibo promotion is rising, A Weibo account with millions of fans has a minimum of 60,000 yuan for one months of advertising quotes, and the foresight of Cai wins has to be astounding. When the entrepreneurs in the field of E-commerce are complaining about their untimely timing and failing to catch up with the golden opportunity of the initial development stage of the Internet, many of the Internet entrepreneurs with keen observation have been looking for a lot of business opportunities by virtue of their ability to advance the trend of Internet development. It is not hard to see how critical insight is for internet entrepreneurs.

2. Firm belief

If you have an extraordinary insight and find opportunities that are difficult for the average person to see, then how to keep going until you finally reach the shore of success is a challenge for a web entrepreneur. Generally speaking, the emerging things in the first place is difficult for people to accept immediately, this often requires a process, the beginning of the difficult to imagine. In the process of entrepreneurship will inevitably appear all kinds of twists and turns, many entrepreneurs also give up halfway, and finally gave up their original ideas, and when this time only have a firm belief in people can not give up, continue to unyielding forward. The ultimate winners are often among those who stick to the end. In other words, such consistent may not be successful, but all who succeed are consistent and never give up. Like Bill Gates once said, as long as there is a strong lasting heart, a vulgar ordinary people will have a successful day, or even a brilliant person, can only encounter the fate of failure.

3. The courage to walk in adversity

Yin Guangxu, the owner of "cold jokes featured" in the previous article, we can see how crucial it is for a person's success to have the courage to move forward in adversity, from starting from scratch to becoming the most successful grassroots blogger in Sina Weibo. However, by virtue of his persistent pursuit of faith and finally accomplished many people's eyes can not accomplish the task, become a play micro Bo the best person. This shows, want in this increasingly fierce competition in the lake and out of it must have extraordinary in the adversity of the courage to move forward, and only so, can make himself in the journey of the dream not discouraged, frustrated, even doubt the future.

4. It's better to hold a group than to keep warm

Cai win through a large number of Shan Ultra high popularity Weibo account and became a meager river leader of the case once again confirmed that "singles alone than holding a group of heating," the truth, today's network only rely on the strength of the individual to break through the lone passengers increasingly rare, In contrast, group forces have begun to occupy an inconvenient position. The reason is not difficult to find, in the increasingly fierce Internet competition today, the power of the team began to become more and more people recognized that the ability to be strong, the level of higher than the vast network of the world is very small, and the impact of personal power on the internet world is very unlikely. The team has not only made it possible for the team members to exhibit their strengths, the ability to integrate its members, and more importantly, to provide a more ideal platform for team members to develop, and if the platform is well utilized, the ultimate success for members of the team will undoubtedly become simpler.