Analysis of different periods of Web site Promotion Program

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Website Optimization plan is the site optimization process should not be less, the Web site at different times, should be different ways to promote, even if the purpose of promotion is the same, but the promotion of the intensity and focus should be different. Kedeng Bloggers All the site promotion is based on the program, do not say that the site of the main Bo promotion is very good, and everyone simple analysis under different periods of the website promotion program.

First: Website promotion prophase. New station just online in the promotion of the requirements are not very high, as long as you can find their own promotional groups can be. The most important upfront is the site Word-of-mouth marketing, no matter what method to give the site to create a good reputation. For the previous site, to promote its reputation can take the following ways:

1. Forum activities. The forum is the place that the network gathers, chooses the personal Gas High forum, then holds the large-scale website Word-of-mouth marketing activity in the forum. Now such activities are often not fresh, to the site for the name of the essay activities, T-building activities are more on the increase. All previous forum activities are necessary.

2. Online promotional activities. New station online in the optimization of the site will not have an advantage, to promote its website, you can use the current social media function propaganda, in the meager propaganda website activities, meager activity is also a number of early promotion of the site's plays.

3. Event marketing hype. New station on line to want to pass the way of speculation is not easy, but if the site on the line can have such conditions, the use of events hype marketing is also a good way to promote. Hot Event Marketing can make the keyword instantaneous in Baidu search volume increased, so and by the popular forces, product promotion and publicity.

Second: The medium-term website promotion. Above said that several methods are only the website promotion prophase, but the website in the real on-line operation after a period of time, is not only relies on the website the Word-of-mouth promotion, the website itself also must have the very big breakthrough only then May. In fact, the promotion of the medium-term site around the focus is the user experience.

1. Search Engine optimization. Through the SEO optimization method, so that the site is suitable for Baidu and Google algorithm, and then through the natural ranking method to let the site in search engines have a good ranking, such a promotion method is the most commonly used by webmaster, of course, the method of website promotion far more than this one.

2. Mail marketing. e-mail marketing methods may be more troublesome to use, with good is the promotion of the efficiency of the site, if not very good grasp of the degree, that site is likely to be considered a spam site, so the medium-term optimization of the site, to the way through the mail to promote, it is best to set a single, so that the promotion effect will be better.

3. e-book promotion. Before the blogger in the article rarely mentions the promotion of e-books, E-book promotion process is more complex, the need to customize a good ebook, and you upload the ebook more practical, to users to really have the help to do. Since the events of the arts in Baidu, the promotion of e-books in the way also has a lot of requirements, too much advertising is not conducive to the spread of e-books. Regarding the specific promotion method of the ebook, the blogger has the time to introduce the detailed promotion method to everybody.

Third: Website promotion late. The promotion process of the latter part is to maintain the stability of the website, the stability of the customer group, the stability of the website profitability, the stability of the site itself. Users through the early and medium-term promotion came to the website, webmaster the next task is to master the site's users, through the perfect website services, to create a perfect experience for users, through a stable web site content updates, stable access to the Web site, such as ixwebhosting to provide you with the host, stable outside the chain of sources , stable website access to independent IP, these are the site to promote the later to maintain. The promotion of the latter part of the method is not specifically said, the key is to improve the site's user experience, users like the site, spiders will like, spiders like, so that the site's promotion work is the perfect end.

The above website Optimization promotion program is only the blogger share, may not be specific to introduce each of the different promotional programs, bloggers also just said some of these methods, not that only these methods can be used, the Internet is so large, can use a lot of resources, as long as you can reasonably use resources to promote their own website, The operation of the website can be solved.

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