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The author is to do network products and network services, may be the author is not appropriate, because we webmaster just use the keyboard to write, can be said to be a key person. Let's have a pleasant moment. The Web services we do are programming, modifying. Do the network product is, domain name host. What I want to share today is my personal real marketing experience.
Online, most of the webmaster may say, I can do is to send out the chain, writing soft Wen. Yes, that's right. Marketing is to let users know that you can bring him value, and enable him to find our products and services in a timely manner. So I'm going to prove it in terms of soft text and chain. But the false message, the low quality soft wen and the chain, is not in the certificate name scope. could be serious. The outer chain and the soft text are really effective. Why do you say that? Share some dry goods below.
(1) External chain and soft text.
Generally speaking, soft and outside the chain is the effect, better. My industry must be with stationmaster and enterprise main hand. In the A5 forum, Chinaz,28tui and other AdSense gathered more places to go, the issue of Domain name host and program construction and modify service posts. And in reply to bring the signature, now can not have a signature but we can make a picture. I will post every week, positive response, reply is to, let everyone see my signature, there is a need to contact me. And the main post is to provide you with some preferential products. At the same time I will help the webmaster to design logo, modify some simple procedures. In this way from the first revision, the second outsourcing station, there are requests for source code, buy the host friend. People come to see me every week. Most interestingly, a friend found me through a post a year ago. For corporate customers, how do we let them find us, online, I will through business-to-business, the enterprise Yellow Pages, these enterprise active platform, to publish information, the information here is also soft, can also be the introduction of products and services. I am not a company and I am also a personal webmaster. I will select 3 articles, or plan to publish these platforms. Let the keywords and brand words, can be in the first 2 pages of Baidu display. Of course, the platform release, to pay attention to the number of releases, published 60 per week for the benefit of course, in their own energy to attend to, you can also invite professional company to generation. may not be effective in 1-2 months, but the first order will always come, and the first order is a large list, I quote 2800 yuan. After many conversations, the business owner embraced it. 4 months so far I, through the chain of soft wen, a total of 3 companies to build the station list.
(2) Online advertising.
Webmaster can never ignore, online advertising, whether you do physical products or virtual products. Advertise on websites of related industries. is also a good choice. Now the society is a money-giving society, the network is the same, in fact, personal webmaster can come up with 600 yuan a month, to advertise on other sites, publicity their products or services, through comparison can be selected to select a valuable advertising position. I initially put ads on the A5 forum, and the source code online advertising, advertising products are directly to guide the service into their own set up a single page, such as the source code, I can write xxx boutique, high-quality, full set .... Just how much money, like that. After one months, the ad produced a total of 13 lists. A5 Forum ads, I mainly do is the virtual host services, but because of fierce competition, A5 forum webmaster Most already have a host, so the number of buyers is not much. Since then I have experimented with other sites, through the selection of websites, each month to bring me 6-12 of the list I think that is enough, you say right. For business owners to build station requirements, I will be in the local portal forum to put ads, although for personal adsense ads big, but you do not grope, you do not know, in fact, advertising can recover costs, to earn additional profits.
Below the line to say (Offonline), may some stationmaster, did not take good advantage of oneself to publicize oneself or the business seriously. For most stationmaster, the time that touches a computer every day is more than contact person's time, because we are optimizing our website, observation website data, get rank. Key people, that is, I also give you share, how to find customers under the line, in fact, offline customers than online customers, easier to contact, because most of the network industry does not understand, the technology has respect and worship, talk about business is relatively easy. Here I would also share some dry goods with you.
(1) Social publicity
Webmaster Friends of life, inevitably will go out and friends K song, go out for a trip, dinner guests. This is going to be a good time. This is in the entertainment and leisure, but also want others to sell themselves, marketing their own business. Why because, for us this kind of laotaibuxiao person, play is not a long time, everybody pays more attention to is the work, the salary, and the cooperation. When you are at rest, or when you meet, deliver a business card to someone, and a drink, to see if there is a potential demand for customers. In fact, a friend or acquaintance of friends, there will be several open the company or the factory relatives and friends, then the construction site to have the demand may have orders. My first few lists were introduced by friends, to chemical plants, individual owners, machinery companies have done the site, and finally handed over to their hands, said doing well, in fact, to do business site for stationmaster, relatively simple, the procedure is not complex, one weeks can be done, with a template words can be done within one day. If you go to find business talk, in fact, a little more to raise the price, because the entrepreneur, the network is not understand, and for thousands of dollars of investment is not how to dispute, as long as you can meet the needs of entrepreneurs, the price is better to talk about.
(2) Sponsorship and cooperation
For the domain name host, if I only through the network to find novice webmaster, and some of the vast number of peer friends, that I can not sell a year how many domain name host. The atmosphere of the line is more impetuous and domain name host, competition is intense. Webmaster This group is also a smart group, there is a need to consider buying, buy when more than three, the words or buy the old club. Offline I mainly in cooperation with training institutions, some domain name registration and virtual host, to promote some website building training, website optimization training institutions. This needs to be divided into institutional discussions. Sponsorship activities, mainly sponsorship, local business owners gathering, business exchange activities. As the personal webmaster including me, there is no financial strength, sponsorship, it is best to sponsor some small gifts, or brochures. If you work together, you will be divided, not a one-time advance, which would add to your burden.
Above sharing, only for my personal time energy, webmaster do marketing, no matter what products and services, there will be good marketing methods, this method may be part of the application, I have no white efforts of the code word. The most important of these methods is to be sincere, authentic, useful and trustworthy. Also welcome everyone and I exchange, our website www.my46.com, Sina Weibo name: LJXFSG, we can reprint thank you.
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