Analysis of methods to prevent web site from being reduced by search engine

http://www.aliyun.com/zixun/aggregation/8463.html "> site weight is one of the foundation of the site rankings, no higher weight, to obtain traffic is not easy." No traffic to talk about business. Share some of my personal experiences below.

1, the content of the website

Do you want to increase the number of pages, add data, and crazy collection of data ah, such a very short period is good, but such a station is very easy to be searched k off, the search database will often crawl content and his database content relative, when found that your content is similar or similar, the light is degraded, heavy hair, If you want to fill in the data, try to add some content related to the site, selective addition, in more relevant sites to copy some more people like professional content, it is best to add some original, so that more search spiders like. The website also has to update regularly, the best is every day update, so every time the spider to do station, have rice to eat, also like you stand, eat every day.

2, the site was Hung horse

Web site due to procedural vulnerabilities or improper server security settings, resulting in a number of not hanging horses, you will soon find the traffic from Google to drop very bad, until 0. Baidu has also taken a similar decline in the right action, but the time performance is not so obvious, slowly to the flow of gradually reduced. So do a good job in security.

3, the right to be artificially lowered

Your search performance is very good. Flow ao, this time, the search engine audit staff also easy to visit your site, if your site's art is very poor, but also hung a string of GG ads, long and garbage station general, then it is easy to be artificially down right. A lot of stationmaster in complain, why be K, this wants to look for reason from oneself, look at own content, structure, program, art, server, etc., that aspect whether has a problem.

4, Link

Friendship Link Exchange is a webmaster commonly used to promote one of the ways, friendship links in the exchange of time to have a selective exchange, you can not Exchange sites with different types of Web sites, such as the best not to exchange, the number of links not more than 40, many will be reversed, often check the friendship connection, see if the other side is k, whether it is down right, If something like this happens, communicate with the person as early as possible and remove the connection to avoid being implicated.

5, IDC Reliability

The server is equivalent to the infrastructure in the national economy, stable and reliable is the most basic requirement. Avoid cheap, find some bad IDC, they hang 5 of a server, 600 sites are common, increase the risk of IP, at the same time because everyone uses different procedures, so the security risks are very concerned, because the hacker as long as from a site inside the successful claim, then this server is very dangerous. And then there is some IDC in order to pull the business, increase revenue, at the reception, lakes and other sites, these sites are extremely lucrative, but also vulnerable to DDoS sites, they are vulnerable to large quantities of traffic attacks, resulting in the entire computer room paralysis. What I said just now is the service and technical and price factors of IDC. Below say IDC hateful side, some IDC or IDC staff, they resell their customer's program and data, your site, if people copied, don't be surprised, a lot of such rubbish IDC, they rely on this to make money. You can see how well the industry is developed when you look at Hot online program trading and data trading.

6, many times to modify and delete

Many of the site's managers or editors have this problem, like to modify the site's title and meta, or even delete the page. Immature, bad, do not hang on the internet. If your site content is crawled by search engines, it is included in their database, you change the relevant content, it belongs to cheating. Light causes the weight of your site to fall, the weight of the downgrade until the K.