One months since the update of the irregular Baidu so that people do not know the mind, and ranked suddenly on the bottom is another some webmaster overwhelmed. Last week Baidu is showing a situation "internal page normal update, home snapshot regression phenomenon." "However, from the results, the home page snapshot back to the traditional sense of the" snapshot regression is the right to drop the sign of this law. From a factual analysis, today's search engine rules may also be: snapshot back to the reverse or bring greater opportunities, the binary is the following comprehensive analysis:
One: Home snapshots can not be updated timely reasons
In general, the home page snapshots can not be updated in a timely manner and the internal pages have always been kept in high efficiency of the main cases:
A: The first page is down right, and the internal pages are high weight. In the site optimization process, there are always some improper site optimization caused the home page to be down right, the result is: Home page is not in the first or snapshot back. For this reason, because the "internal page weight is higher than the first home weight", generally due to the unreasonable navigation settings caused by the low weight of the homepage. We should always keep in mind that in the navigation design any page should have a link to the first home, and the navigation channel link only to do the corresponding channel or content page links, rather than chain to other cross channels, or cross channel content.
B: The website is caused by the revision, the binary friend is such an example a few days ago: the website after the revision and did not be Baidu down right, but the home page snapshot stagnation, but still get Baidu daily update. And this phenomenon is not existed before, should be Baidu's index rules have changed.
C: Home Update frequency is small, for this is mainly due to the design defects caused. In the daily update of the site is only updated on the page, and the homepage changes little. This leads to spiders every time they crawl to the home page there is no fresh content to eat, and finally lead to a snapshot of the home page is always slow update is not surprising.
D: Server instability, the stability of the server has always been a topic of emphasis. A Web site content outside the chain even if done well, no stable server is not. For example, spiders crawl through the chain each time to the site to index, but always access failed or slow, next time will come again? And even if the index of the page article, will be the instability of the guilt of the whole spread to the top page.
Second: Solve the home page snapshot back phenomenon
After analyzing the reasons, we can find the corresponding solution, and the solution is in fact mentioned in the discussion. But in addition to the site's internal and external integration optimization, such as:
A: The internal optimization of the site, mainly reflected in the structure of the integration, cleaning up the useless code, such as: A similar effect flash\ pictures, because the page is too large to search engine included is not very friendly. On the other hand, the home page of the Stroke text optimization, you can at the bottom of the page on the keyword plus the first page of the link to add, or content page insert keyword to be added, are a more common optimization method.
B: Again on the original content, the importance of the original site do not mention, all stationmaster know. But it is worth noting that: relevance and quality is very important, do not think that as long as the original search engine will be included, in fact this has become the past, and content update is best to define the text for more than 500 words for the best.
C: External links to enhance the weight, site external links are always to enhance the weight of the site, restore the weight of one of the most effective way, between this for the binary system in the first two days of the "use of facts to speak: seven tricks to maximize the efficiency of the chain" to do more detailed elaboration, not clear friends can be specific see below. However, if the most effective way of promotion, the binary system has always thought that soft writing is the best, an excellent soft wen not only bring the chain, the use of appropriate and brand value of the promotion. Invisible in both the search engine for full, more make the brand image popular, why not?
However, in terms of the current Baidu rules, snapshot regression is not necessarily the right to drop, which is more hidden this great opportunity. Just look at whether you can see through, whether you can stick to it, do a good job every day to do things, why do you care about the search engine rules how to change it? Binary network together with professional website construction Company (www.joyweb.net.cn) always think: Search engine rules hundred change in its case, And the penalty rules are only set to clear for the normal and orderly development of the site, do a good job of what to fear it?
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