Analysis of six major marketing traps in Seopassword did you do it?

Source: Internet
Author: User

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Seopassword can be called the recent SEO industry a dark horse, just two or three months time will be SEO Baidu index broken million words to do Baidu home page, comparable to the legend of the creation of the wolf rain. But when the wolf rain is just a flash in the pan, whether Seopassword also like the wolf rain to also hurried to also hurried, leaving only the seoer of the public criticism or blind worship?

Have to say Seopassword is very good at doing marketing, whether the marketing method or effect from the marketing point of view are a great success. But the so-called marketing is mostly some consumption traps, stupid birds with shallow knowledge to analyze the marketing traps in Seopassword.

Seopassword Marketing Trap one: concept Marketing

Seopassword created a lot of SEO industry new words, such as: New SEO, Rocket ranking technology, Pyramid Matrix technology, unlimited BR creation and so on. These words are then bound to Seopassword, highlighting their profession by creating new concepts. This stunt really can be fooled a lot of people do not know SEO friends, but really understand SEO and listen to Seopassword's class friends will find, these are just old words new creation, sheep head dog meat just.

Seopassword Marketing Trap II: FREE logic

Seopassword is good at marketing and also embodies in their operating model, making full use of the consumer's "free logic." To "permanent free" as a gimmick, to recruit a large number of "try" the mentality of the netizens to onlookers, and this atmosphere will deepen the netizen to its "very strong" impression, resulting in blind worship so that people to seopassword this brand produced a deep impression. But the careful observation you will find that the so-called "permanent free" is only for the junior class, and the beginner class is just some of the online content of plagiarism. OK, after understanding the basis of SEO to want to learn some technology things? Want to know how Seopassword seo this word to do up? think? pay for it! In this stupid bird advice, almost all of the free logic is based on the commercial marketing trap, there is no free lunch, And often these so-called free things, in fact, the price is more expensive, the value of something lower.

Seopassword Marketing Trap Three: Shaping value

Value-building is a very important part of marketing, the value of shaping good products to sell well. Seopassword in the shape of the value of the pattern, here is only a simple three block to analyze its value-building methods.

1. Shaping Worship, stimulating desire

This is actually with the concept of marketing, on the one hand, through the creation of some people have not heard of the term to highlight professionalism, on the other hand through technical means to achieve a certain result, so that consumers have a real worship results. This is supplemented by a wide range of hype based on professional nouns and achievements.

2, to shape the commitment to eliminate concerns

This piece of Seopassword QQ Group with the group of owners, these people claim, as long as free to learn the primary course, can guarantee to learn SEO, monthly income four thousand or five thousand no problem. Under such a promise, many people fall into the free "experience trap" and get lost in the frenzy of the crowd.

3, Crisis marketing, highlight value

Seopassword Web site is black The specific reason is not clear, but sometimes in politics we will see some politicians deliberately smear themselves, and then as the injured person to gain attention and sympathy, as to whether Seopassword belong to this flow is difficult to judge. However, in the aftermath of the crisis Seopassword do a series of marketing indeed in the production of value, in many Webmaster class forum, Baidu know, micro-bo and so can see Seopassword declared "great and just team suffered from malicious attack" soft text. After the news, they also brought out their team by the "National 211 Engineers", "Kaspersky Anti-Virus engineer", "China * * Alliance leader," and other such a stunt name, these things I have to think of some of the current successful training of marketing copy.

Seopassword Marketing Trap four: emotional marketing

Seopassword is very good at playing emotional drama, from a variety of soft text or slogans can see this. Let's take a look at their slogan: "No matter how powerful your opponents are, Seopassword is a stronger backing for you!" Although we never met, but we all strive for life and ideals, this is Seopassword. What, is that sensational enough? As for the false and stupid birds do not discuss, we look at a propaganda.

"30 teachers in the Junior class free courses do not require any return from you, we only hope that when you learn technology, after you can use technology to find a job or have a certain income, think about how many poor mountain children can not read books and how many elderly people need help, do not need you a penny, You only need to use in this learning SEO technology in the information to appeal to the community to help those who really need help! To do socially meaningful things, this is the Seopassword Justice League! ", the public Sir not anxious to judge, another paragraph.

"Seopassword Development and team members of unity, mutual assistance, self-reliance, inseparable, seopassword really can let me go to today is not because I am interested in this industry, nor because I am more fascinated with SEO technology, not because I think the training can make how much money, Instead I think that do training to earn more money than I do projects, but there is such a large family existence, let me feel very warm feel very powerful!! This is seopassword to give me the momentum of the forward!!! --by Seopassword boss Sword Rain

OK, here you have already judged, as for my opinion, inconvenient to do subjective evaluation, sorry. However, in the success of the academic community there is such a joke "will be false feelings to the end!"

Seopassword Marketing Trap five: viral marketing and "MLM" team

Viral marketing and "MLM" team is familiar with the network marketing people may not be unfamiliar, the first push is mouchangqing "28 push" mode. This pattern is based on the desire of the team members as bait, the members are divided into groups, each group has the required task, the completion of the task will be kicked out. And the leader is a person with a strong sense of honor, will continue to pass the competition, blueprint, threatening (request to withdraw) and other language stimulation team members, free or even oppressive requirements of the team members to pay. As for why so many people are being used, can you think about whether a lot of people are willing to be exploited after they enter the MLM organization? It's not hard to imagine that this pattern can really hold a lot of people. Even when you point out this, they will be crazy about you.

However, the 28 push mode is very good, because the students in this form although for the organization to pay a lot, but pay the thing is exactly what he wanted to learn, just in practice to learn. And if it is not the same as what you want to reap, the motivation of this organization is worth thinking about.

Seopassword Marketing Trap VI: Customer Pool established through QQ Group

QQ Group Marketing Although the traditional but still without losing effect, Seopassword claimed that the number of team personnel from where to? Of course, QQ Group, think of hundreds of QQ group, each QQ group 100 people have tens of thousands? Of course, among the tens of thousands of members, Whether it is all true worship Seopassword we do not know. However, you can imagine, if you have hundreds of QQ group, want to do an event in the tens of thousands of people in the publicity, if it is in the premise of free, want to be very easy to get support it!seopassword in YY class when the hot and huge QQ user pool is not unrelated, Therefore, the audience does not need to be yy in the number of classes confused.

Seopassword, from the marketing point of view, really do a very successful! But in the marketing behind the means is worth pondering, as for Seopassword whether SEO is really so magical, please wait for stupid bird under the log, from Seopassword See SEO Technology road in where?

Original article from: http://www.ecdoer.com/e-Commerce blog author: The River Stupid birds admin5 first reprint reserved links!

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