Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
Outside the chain is the website construction important constituent, it to enhances the website the weight to have the vital function. Outside the chain is divided into anchor text, hyperlinks, plain text and jump links, the four main links have their own a little and unique contribution, to understand them clearly, and then timely use of their own web site construction of the chain will certainly be able to play a multiplier effect.
An anchor text link
Anchor text can also be said to be hyperlinks, it directs users to different pages to continue browsing, is the impact of the Site keyword ranking an important factor. Specific point is that a higher weight of the site has links to our website, meaning that their site to recognize our site, and anchor text is the site to the site of a bridge, conducive to spider crawling. But Baidu and Google's response to the anchor text is inconsistent.
Baidu more emphasis on the overall weight of the site and the number of external chain and quality, for the anchor text does not devolve too many rights, and Google is not the same, it pays attention to the construction of anchor text, as long as in the forum or blog often published with anchor text articles, our site in Google's rankings will improve.
But the anchor text construction also needs the skill:
1. The anchor text link outside the station is not appropriate to use the same text, you can use a long tail with the main words.
2. Anchor text keyword to actively integrate into the article to avoid and the content of the article isolated. And the number can not be too much, according to the actual situation of their own site to publish anchor text. (Can go to Chinaz SEO comprehensive query to see)
Two-plain text outside the chain
For this outside the chain form, some webmaster think not necessary to get, for their own site does not have any help, as for webmaster Why have this idea, the key is plain text link is pure text, not put in the URL, such as: http://www.****.com click No link, Stationmaster oneself also can't figure out this is calculate the key word, still calculate link. But as far as I am concerned, I think this method is worth using, first of all, it can improve the Web site's exposure rate, the second can increase the site Baidu related domain (Baidu is in fact the chain is related to the field), because the use of domain command, the query to the text is often the form of the reverse link, Since Baidu can be presented in this form, it proves that the pure text link has a certain effect. In fact, text-only links for Web site optimization help, but also consider the weight of the release platform. A5 Everyone knows that there are a lot of webmasters are not at the end of the site with a plain text link? As long as their article published through, then will bring a huge amount of reprint, on their own website ranking is absolutely advantageous.
Three hyperlinks
Hyperlink with Baidu Encyclopedia words is from a Web page to target link, it is more ideal external links. But it is not easy to do, Baidu know that everyone knows, now it is difficult to do, unless your account in the 4 level or more, otherwise the possibility of adding links is negligible. Blog links are relatively easy to add, but the article is not included, that is to do no work, the forum to join the link now do the most people, but the prerequisite and Baidu know the same, must be in the forum post accumulate points, wait until a certain level after the release of hyperlinks.
So in my opinion, hyperlinks should be more focused on new platforms and innovative approaches. For example, now Baidu new knowledge this platform, it is easier to join the link, as long as you in their relevant areas to answer a number of high-quality questions, and then be adopted, then the link is easy to join. And now more popular documents and video to join the hyperlink is the embodiment of innovative techniques.
Four Jump Links
Jump link is that you answer a question in a platform to add their own links, and then the administrator added a jump, because you can not directly to their own site, so many stationmaster for this kind of outside the chain form does not recognize. But is the link form should try, and I use domain command query can also directly reflected, since is the Baidu related domain, then has certain function to own website.
Outside the chain construction for the emperor, this I know, but we should have a deeper understanding of the chain, so that they can play the ultimate role. Just like in today's Google exit from the Chinese market, Baidu dominates the era of Chinese search engine, for the construction of anchor text does not require the webmaster to spend a lot of energy, as for why I have introduced the above. This article by the Chaoyang people net or Chaoyang talent Network http://www.cyzzz.com Writing, welcome reprint, reprint, please keep the original link, thank you. &NBSP