Analysis of the site no traffic is not included in the reason

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Website optimization has become an inevitable requirement of network marketing management strategy. If the basic idea of website optimization and search engine optimization is not embodied in the website construction, it is difficult to gain the competitive advantage in the network marketing environment where the level of network marketing is generally improved.

Website Optimization idea: through the website function, the website structure, the page layout, the website content and so on the reasonable design, causes the website to deliver the network marketing information better to the user, plays the biggest network marketing value. For a website that has been built, whether a website is successful, the key to see whether this site can represent the overall image of the enterprise, can achieve the expected marketing, promotion effect. Diagnose your site and see where your site is? What about your competitors? Perhaps you think your site is very beautiful and powerful, but I tell you the truth: more than 85% of China's web site has a big problem! Don't you believe it? Compare your site to the best competitor website in your industry, your site may have the following problems:

◇ site included in the problem: entered the Web site in the search engine can not find their own site information.

◇ enter their own company name, the site in search engine rankings are not on the home page.

◇ Web site All or most of the dynamic program generated pages, the contents of the search engine is difficult to understand.

◇ home to Flash animation, the results were found on a company name, nothing else.

◇ No statistics or monitoring has been conducted on the website.

◇ almost no visitors to the site, on the search engine ranking of 10 pages away.

Traffic is too dependent on various forms of network promotion, but the effect is not obvious. To see if a website is healthy, diagnostic content should include:

◇ site domain name diagnosis: including length, whether there is a "-" between the characters, whether it is easy to remember, domestic or international domain names, and so on.

◇ the file name of the webpage diagnosis: include the directory name, use Chinese or English, or use the abbreviation of Hanyu Pinyin.

◇javascript: Originally this scripting language has many advantages, but the search program does not know the content.

◇ Site Structure Diagnosis: Adopt vertical structure or flat structure, the connection structure between each page inside the website.

◇ Site External Link diagnostics: If a site is not linked to the outside, there is no other site to connect, it must be no vitality.

◇ Site Content Diagnostics: How much information is written by their own experience summary, how many are translated, they are in the proportion of the site.

◇ Website Update frequency: How long will the site owner update their website, or add, or delete, modify some content

is dynamic or static Web site: Theoretically speaking, Dynamic Web site is not easy to retrieve, static page is much better.

◇title, Description, keywords Tags: too little is not the full use of resources, too long easy to be seen as cheating, to reasonable arrangements for the label content.

◇ text editing and page correlation diagnosis: keyword selection and its layout, density and so on in the Web page.

Enterprises to establish a website, the ultimate goal is through the network marketing to achieve the purpose of creating value, here's marketing, including corporate image marketing, product marketing and management marketing, create the value of brand Word-of-mouth order culture. And these marketing and value at the same time with the enterprise internal reality marketing and creation work complement each other. Simply put, let your client find you, know you, know you, trust you, and make friends with you in business.

Excerpt from: http://www.fjseo.com/