Analysis on several factors of the website weight changing frequently

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This week have to pay attention to site data webmaster know, Baidu Big update came again, webmaster are worried about things, the site keyword ranking has not been affected. At present, I estimate that the update is relatively large, the hands of several different servers and types of stations have been affected by different degrees, a bit of weight and ranking are cleared zero. To the article before I have not clear what the reason, but with the individual for many years to understand Baidu, the main factors and the following are definitely related, the following and everyone analysis under.

1th: The site outside the chain, a site can be a good outside the chain to get the cross weights of each site, the chain may be through links to the site slowly improve to exchange for better outside the chain. But there are a lot of webmaster still think to win more, and the quality of the link in exchange directly affected the site itself. There are also a number of convenient direct to buy the so-called weight link, these buy back the weight of the site links they will make more money, but to receive all kinds of stations, so that the use of the weight of the site is not even their own site is inferior, Such links not only can not get you cross weights are more likely to affect the weight of the site itself. Baidu will be the site weight high site rating, if this station and you have a link, will also score a little higher on your site, but if the change is low, to your score is low. So affect the weight of the site outside the chain we have to strictly control, the quality is greater than the quantity.

2nd: Website content, we often say a word, content for the king, a more original content of the site, by the search engine attention is certainly high, the possibility of the larger, but to collect the main and the station for the cut unless you are the weight of a large site, if not more than the big site to see. Because of personal reasons, I have not updated the content of a site for a long time, this may also be the reason for the site was reduced weight, or that sentence, the content of the king, the content is not afraid of the weight.

3rd: Web server stability, this is very important, if a very fast opening of the site, his return rate is definitely slower than its station more than 30%, whether the search engine or customers, want to visit the site to open speed can be faster, but if the speed of a half-day or buffer, customers will directly close the Web page, Spiders will also reduce the number of visits, the site is often unable to open the situation, making it impossible to crawl the content of the site, guide to include reduced, flow reduction, the end of the site's keyword exit rankings, serious weights and rankings will be clear zero.

Small compilation Summary: Analyze the website weight unstable reason and find the solution is the most important, this is related to the weight of the site and keyword ranking of the core issues. In addition to the above problems may be other reasons, I hope that a lot of exchanges.

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