Analysis on the advantages of network promotion and TV media popularization

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Network promotion and traditional media promotion tend to be as light as two of competing literati, network products are generally promoted through the Internet, will not get the promotion of television, but now the Dream West Tour this game is the opposite, occupy the meaning of television media, but also invited many stars to shoot ads, Jay Chou is one of them, visible this game can be said to be under the blood originally promoted, but through the television so crazy bombing, sure enough to let this game's popularity greatly improved, let me this long do not play the game of the Otaku also know this game! Visible Television media promotion effect is still not to be overlooked! Although it costs a little high!

Usually a network game or any other network product promotion is mostly through the game to promote, the spread of friends between the network and posted a post to promote, and most of the line is posted in the Internet bar posters, or even the home page to promote, but the competition of online games has now developed to the point of white-hot, Of course, online games can make money, grand is not a phenomenon, so now there have been a variety of experience-type promotion, star endorsement of Endless, and this dream of the west to change the past the kind of network on the crazy bombing, run to the traditional media to promote is the opposite!

The advantages of network promotion are mainly interactive, pertinence, durability, flexibility and low cost characteristics, and the base of netizens is also gradually close to the base of traditional media such as television, so the successful promotion on the network is basically the success of the marketing, for online games is more so, but why this dream westward tour to abandon these advantages, Turn to the TV media? Below we will analyze the advantages of TV Media!

The advantages of television media are mainly coverage, after so many years of development has penetrated into people's lives has been very deep, so can spread a wider range, which is why the dream of the west to the importance of television media important reasons, with the success of the Dream West Tour, now net also caught the television media, And earlier on the entrepreneurial category of the site and the TV media is closely coupled with the tight!

Although today's network promotion and television promotion each have the advantage, of course, there are shortcomings, but with the continuous development of new technologies, the future network and television will be able to share resources sooner or later, the future Internet and radio and television networks and telecommunications mobile network will be mutual infiltration, mutual compatibility, and then integrated into a unified information communication network! And this time will surely come soon!

Today's promotion will often be the network promotion and television media promotion to combine, this to a certain extent integrated the advantages of both, below I will come to a simple analysis of this advantage!

In the audience, TV media audience is very wide, network promotion can through precision marketing, improve conversion rate, but this let the network to promote the audience narrowed, and the combination of two, nature can not only be achieved by the audience wide and also can be accurate marketing, greatly expanding the publicity efforts! In the actual production of consumer benefits, The promotion of television media can build up Word-of-mouth and brand, and network promotion can make sales channel become more convenient, reduce intermediate channel, realize point to point; and finally, in terms of credit, the development of TV media for many years let people more believe that the promotion of the authenticity of television, and network promotion There are many people do not trust the factors, If both a combination of nature can greatly improve the promotion of trust, you do not see today's net registration rate has greatly increased!

In the future, more and more Web sites will be added to the promotion of television media, the current trend of integration will be irreversible! This article QQ couple net name one man and one woman original, A5 start, website: www.qinglv5.com/qinglvwangming/Reprint Please specify, thank you!