Analysis on the feasibility of running local talent network

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Is it feasible to discuss with friends recently the feasibility of running a two or three-line urban talent network?

I. Difficulties in the operation of local talent network

Let's take a look at the difficulties the local talent network faces:

1, facing 3 major recruitment sites (Zhaopin, worry, Chinahr) competition and repression.

Random search of a two or three-line city name + "recruitment", "Recruitment network", "Talent Network" and other information, in Baidu home can see Zhaopin, worry, Chinahr rankings, it seems that the three big giants on the local talent network pressure is relatively large,

2, facing 3 classification information Network (58 with city, net, common people net) of encirclement and suppression

The work of the two or three-line city is mostly unskilled, such as mechanic, security, cleaning, sales and so on, the recruitment information of this kind of work is mostly in 58 with city, net, common people net and so on registration. Baidu Search for information on recruitment, the three categories are ranked in the top 20.

3, two or three line City good units, enterprises mainly rely on relations, by road

Indeed, in the two or three-line city to find a good job is difficult, really good work has been a relationship, people who have connections, the remaining positions may be some no "oil" post.

Running local talent network records faced with so many difficulties, is there no chance? Not necessarily:

1, the use of familiar with the local environment and resources advantages

The big three of the recruiting websites run national recruiting, such a large company may only be targeted at the three major cities northward, plus a number of more populous, economically more developed big cities, and the rest of the city, we can use familiar with the local environment, combined with the online promotion model, to seize resources.

II. opportunities for local talent networks

How to judge the three big giant in the local city business how to do, can see a relatively simple method:

The above 3 screenshots, is in the Baidu Search, the Drop-down box prompts. Through the comparison of the above three screenshots, you can see that the three recruitment nets do a better job is mainly in Beijing, Shanghai, Guangzhou, Xian, Chengdu and other economically developed areas, the remaining two or three-line city to do talent network still have the opportunity. (This method can only be a general judgment, can be combined with Baidu Index comprehensive judgment)

2, to provide quality work information, establish a good reputation

Although, 58 with the city, net, Bai on the recruitment of a lot of information, but often deceptive situation, word-of-mouth is not too good. In the Baidu Post bar and some forums, often see said in these classifications network deceived. So we must publish some high-quality work information, provide to the user, can obtain the user's trust.

3, the future, the two or three-line cities will have a lot of job opportunities, employment opportunities

Although the two or three-line city in the past and now there are good jobs need to link the situation, but with the increasing number of enterprises, the continuous development of the network, there will be more and more companies open recruitment, it will be our opportunity.

4, to build their own brand

Finally, personally think: To do a good job of local talent network, the need to combine the local situation, combined with online and online promotion, to make their own brand, can ultimately win the trust of users.

Author: Meng Zeiu @sem College

Original link: http://www.semxyz.com/seo/1224.html

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