Analysis on the pros and cons of common website promotion methods

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The promotion website is a knowledge, the management website achieves the profit goal to need the good mentality and the skill. With the emergence of advertising alliances, individual stationmaster the difficulty of profit is relatively reduced, so that there is "site as long as there is traffic can make money." Too many stationmaster all put the main mind on the website promotion, the promotion way is the variety. Through the "Southeast Line" of the site's operating experience summed up, common promotional style mainly has the following several, analysis of their benefits and spacious.

Search Engine Optimization. Most of the personal webmaster are not many stable users, mainly rely on Baidu, GG and other search referrals introduced traffic, especially Baidu. SEO optimization, so that the site has more keywords can bring traffic, user-friendly understanding of information, experience services, the effect is obvious and achieve a short time, some users will even become a long-term loyal users. But through the search optimization of online dependencies are more serious, the key word can row on the time, the site traffic is very high, on the contrary, said the key point is that the fate of the site is firmly in the hands of the search engine, personal stations have to welcome it, and constantly optimize to please it. This is a lot of webmaster unwilling but have to do things.

Second, the use of QQ. Now basically all the netizens have QQ number, and the Internet is also the most introductory QQ chat, so that use it to promote the purpose of the site, is a good way. Commonly used method is the QQ group mass information, modify QQ information, such as mass QQ mail. The advantage is convenient and quick, the coverage is wide, the information flow flux is big, easy to reach the goal of propaganda promotion. Now the user is very contradictory, need information and hate ads, they would rather find their own ads do not want to introduce them, and even even if you are interested in promotional information also forced themselves do not enter the understanding, and QQ Group of administrators will often kick you out. The mail mass also escapes to put on the advertisement the label, will your effort to naught.

Third, the soft article promotion. This kind of promotion way is to be able to many stationmaster all to approve of, it is in very big intensity advertisement sex weakens and increase the knowledge, readability. Not too much of the network of Friends do not see ads, the line of wife can understand but will accept and agree, the effect is quite good, the introduction of flow rate is very high, and aging, high efficiency, a high quality article may bring you thousands of traffic, but also to increase the site's external chain, is currently widely used in one of the ways. The problem is that the writing level of the article is higher, the skill is stronger, the material and the point of view is also more difficult to grasp, so many articles are difficult to achieve very good publicity, but also often have to write, often have to spend a variety of forum blog, will consume a lot of time and energy.

Iv. Blog Promotion. Blog is emerging in recent years, many users, is an individual's online home. Fast information dissemination, freedom of speech, entertainment knowledge strong (not like the site to pay the domain name space fee), easy to operate (do not understand the Web page production, do not understand programming, easy to use). This makes the blog has a very good user mouth beer and use, use it to do site propaganda is also a good idea. But as a webmaster, to promote the site through the blog, the first to update the promotion of blog, which undoubtedly increased the workload, so that webmasters can not be full use of time and energy.

In addition to the above four kinds of, there are a lot of promotional skills, advantages and disadvantages, hope that webmaster own serious analysis and summary, to achieve better results.

Summing up the above point of view, time and efficiency is difficult to achieve balance, any promotion methods are good any promotion methods are insufficient, to use which also have to look at the station content, nature, targeting groups and so do appropriate arrangements.

This article is originally in the Qiandongnan hotline, but also this site webmaster through a variety of promotional methods of experience to achieve a good effect, reproduced please indicate the source URL: www.qdn114.com