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Soft paper to the user is not only the promotion of information, more importantly, to help users solve the problem. A good soft article does not lack the value information that users need. On the contrary, to see the soft text can not impress users, the key lies in the article can provide users what kind of information, this information for users, there is no value. And soft Wen is in order to let users more easily accept the promotion of information, a method, many of the soft marketing people know, to allow users to easily accept the promotion of information, the nature of the information will be scattered to the article, and will not affect the quality of the article itself. The reason is to provide users with articles, by the way reasonable incidentally on their own promotional information. This will not let users feel that the article is advertising, this article does not lead to the failure of soft wen marketing. Today I say how to analyze the success of the soft camp:
One, the user to understand the article in the promotion of information?
Although the use of soft text to marketing requirements of the writer must have a certain level of writing, but this also can not block the interest of marketing, and soft marketing the biggest advantage is that the ads hidden in the article. To enable users to see the article at the same time also see their promotional information. The most taboo for soft marketing is the use of some users can not understand or understand the super trouble of the statement, such as an article, there are several people who understand the trouble of the classical Chinese. This is not so good for ordinary users, only let users feel that you are not writing articles, but to show off their literary talent. Since the article is user-oriented, then you should use the user can understand the sentence, from time to time to make a few of the people, is not to let users see your article when you want to take the ancient prose translation dictionary? A successful soft article, not to show off some users do not understand the text, But the whole text of the use of easy to understand and the information is also very useful words to express, so that through the article to narrow the psychological distance with the user, and thus make the soft marketing more simple.
Second, the soft text of the promotion of information useful to users?
As often as verbal consent and not work, the soft text also need to have valuable information to the user. As the saying goes: If you want to be how others treat you, first of all you will do to others. This is the principle of mutual benefit. Since the use of soft text to marketing, then first of all to enable users to find valuable information in the article to do AH. So that users will spontaneously reproduced to you to share, and thus more people benefit. An article is downright nonsense, even a bit of information on the user has no value, but also to users how to help you reproduce the promotion? The user is not a fool, is not the advertising information at a glance. Therefore, the soft marketing, more important is through the article, can let users get what kind of information, users through the reading article there is no one can reproduce the psychology of sharing. And if the article does indeed bring to the user is very useful information, natural users will be happy to help you reprint share, and then to a better point of thought, users find useful information in the article, may also produce the interest of buying.
Third, can enable users to have a deep understanding of interest
This is the most critical, if you can achieve marketing success, it depends on your article is attractive enough. A lot of soft marketing effect is low because of the inability to use the user to generate in-depth understanding of interest. Such a soft article is certainly unsuccessful. That means no value to the user. Only when the user has a further understanding of interest, it will make the soft paper effect. Even if there are only one or two users, this article can be said to be successful. The purpose of soft marketing is not to tap the potential users? With a further understanding that he has this demand, the following will see if your products can impress users, arouse the user's desire to buy. Therefore, a successful soft text must enable users to have an in-depth understanding of the interest, otherwise, users do not even understand, but also talk about what marketing success is unsuccessful.
For soft marketing, the quality and attractiveness of soft wen is the most critical, and a piece of quality and attractive soft Wen want not to deal with difficult. There are soft Wen first do not put their own purpose in front of the user, should be circular progressive guide users into their own promotional purposes, of course, this simple to say, do it difficult. As for how to practice, mainly rely on their own analysis to understand. This article by the http://himusic.5d6d.com Breast enhancement product List exclusive feeds, reprint please leave the link, thanks!