Analysis: Seoer should learn to find high quality outside the chain

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Sometimes we do SEO will find that even if we do a lot of external links, but the impact on our site is minimal, the profit is almost no improvement, that is because we do not good quality external links, today pony and we explore the quality of external links and its significance.

One: What is a good link

As the name suggests, quality links must be good links, and a good link must come from a good site, this site must be healthy, and through this site can bring a lot of clicks on our site, so that our site in the search engine has a good ranking. Because search engines are tracking links crawling, if your site is a lot of junk outside the chain, then will be the search engine when cheating penalty, conversely, high-quality links, healthy sites are search engines like, will enhance the trust of our website.

At the same time, high quality links are best one-way links, such as from a site can to B site, but from B site to a site, for B, this is a high-quality link, because B site got a site some transfer weight, but did not pay the weight.

Second: The quality is greater than the quantity

When we are in the outside of the chain, some seoer will think, outside the chain do the more the better, the more words our ranking will be better, so the outside of the site to do a lot of outside the chain to look forward to improve the rankings, and the result is not K station is the ranking effect is very small, because the idea is wrong, The impact of the chain on rankings depends entirely on which sites it comes from, not the number!

Like your website, there are 1000 outside the chain, but are from the PR value of 0 to 1 of the site, and my site only 500 outside the chain, but the PR value of more than 3, then your site must not be my top, because the quality of the chain is greater than the quantity.

Third: The ultimate goal of quality links

Why do we do high-quality external links, is to our site in search engines have a good ranking, or to inherit some of the weight of large sites? No, we do high-quality external links is to be able to bring us target flow, and then improve our conversion rate, which is our ultimate goal of seoer.

Imagine how we can do with the high weight of the site to do external links, the premise is that our site must be optimized site is very good, otherwise no, so we must do a good job content, do something valuable, so that we can do high-quality external links in order to get the weight of high site recognition.

We can think of this: quality links must come from excellent websites, excellent website must have a lot of loyal customers, and these loyal customers can through that excellent link to reach our website, because the content is related, so these customers are our target customers, only our station optimization do very well, Can improve the user experience, then our conversion rate is just within reach!

Follow-up: the optimization of a site, whether internal or external, is not for a single ranking, but to have the rank after the profit, and this profit from your station optimization and excellent external links.

Article by SEO Tips blog http://www.waszj.com/Village Pony Original, reproduced please specify the source and author