Analyze how to carry out high quality inner chain construction in SEO process

Source: Internet
Author: User

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In the last article, Hefei mother introduced five misunderstandings of the chain construction in the process of SEO. After the post is very honored to be edited to the home page, to obtain a higher number of clicks, in addition to a lot of people from the Webmaster network to find my QQ number, Lu continued to add a 30来 people, thank you for my trust, I will continue to share my site since the SEO experience, to ensure that all original, absolute dry goods. Today I on the SEO process how to carry out the quality of the construction of the chain to talk about their own views. The author has not built the enterprise station, is not a full-time seoer, never take orders, so share some of the experience you can not know from elsewhere, I think this may be part of the webmaster look forward to see my article one of the reasons. Don't say much nonsense.

Site link construction of high-quality within the chain not only to increase the number of search engines, but also to enhance the page or column page weight, so that the long Tail keyword excellent rankings bring flow and conversion rate, and further improve the ranking of core keywords. So what exactly is the quality of the inner chain construction? How far is your current inner-chain construction from high quality? Is there any misunderstanding about entering the construction of the inner chain? Please look down.

1, the top of the navigation links to any one page must have a point to the home page and each section of the navigation links, and put on the top, do not use JS call or jump. We know that search engine spiders crawling on the page from left to right, from the top of the closer content more in line with the spider's appetite. It is therefore recommended that navigation links be placed at the top to facilitate crawling of spiders. To ensure that the homepage of the navigation link to include the entire station column page, because the weight of the first page is the highest, is also the spider crawling the most frequent, this is conducive to the inclusion of column page and ranking. Remember, when line links do not use pictures and JS jump, because the image content search engine does not recognize, and JS jump search engine is very annoying, absolutely not conducive to the inclusion and ranking.

2, Column page and content page of the link site home to determine the core keywords, some relevant keywords can be used column page to do, and long tail keywords are used in the page to do. If you can make the quality of the column page and the content of the internal links between pages, is tantamount to icing on the cake. So what kind of links belong to high-quality links? Do not lose, no dead chain. The so-called "Do not fail" refers to a, B, c column to 22 mutual links, can not drop any one, and finally on each column page to informer page link, the inner page also have to include a link to the corresponding column page. The so-called "No dead chain" refers to any page can not contain the dead link open, dead link in the SEO is also fatal, if the dead chain took more, will make the search engine abandoned you. Think I was a novice when the establishment of a campus network in Hefei, the program is DEDECMS+DZ, the forum contains a large number of content, and then the operation of the smooth, forum is too lifeless, simply closed the forum. Results in the home also retained a considerable number of BBS links, know one day found the site results can not find the home page, only to realize that the big taboo. This is a cautionary tale and you should avoid it early. In addition, the content page to do some anchor text, the advantage is big.

3, site link structure an excellent site in addition to the need for high-quality content, but also need to have a good user experience. Make sure that your site structure is not too deep, so that users can reach the maximum by 3 clicks will be able to find the content, or jump rate will rise, not only that, spiders are not like the directory structure depth of the site. For example, just the site, I was built with the DEDECMS program, its site link structure only: Home > Column page > content Page 3 layer, not only that, the link depth also depends on the number of "/" link. You can click on the site I just cited to see, my links in the "/" number of only 2, links too deep, spiders will get lost.

4, the standard site map for your site to create a site map it, need to include HTML maps and XML maps 2 kinds, as for how to make the standard site map, most open source programs are brought, a few not, you can find a free online tool after the FTP upload. Remember: Site maps are updated every time you update your site's content. The standard site map can quickly increase the number of pages included. Make sure that you have a link to your site map on every page, and don't let spiders find the map.

5, Tag label A lot of people said tag tag page ranking is very high, this is reasonable, the reason is that the label page related to the keyword density is very high. So you do not hesitate, do tag tag, and in each page to give the address of the label page, let the spider climb it. It can not only improve the weight can also be upgraded included Oh.

6, nofollow label your site is not need spiders to crawl the page? For example, "About us" and the like, the ranking of these pages is meaningless to us. Then use the Nofolloe tag to block it off. This tag is to tell the spider not to follow this link. Some people say that Google can identify and Baidu is not recognized. I have used a garbage station to do experiments, in the use of the label before Baidu and Google crawl the page, used the label and all discarded, indicating that the label is identified.

7, 404 pages I found that many sites do not have to do 404 pages, or even do not friendly. What kind of 404 pages are friendly? First: Tell visitors that the page you are looking for does not exist; second: to give back to the home page or other related pages anchor text links; Third: should not use a few seconds after the automatic jump to the first page of the way; four: note should be in the robots screen 404 pages; Five: Let your 404 error page Return status code is 404. Specifically you can go to any one of my site to view the 404 page.

Well, above seven points is my internal chain construction experience Summary, truly original, welcome advice! This article department left 360 weight loss coffee http://www.koloyo.com stationmaster Hefei mother Original, absolute dry goods, welcome reprint!

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