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Yesterday I and my company Department of Commerce personnel on a class, talk about the topic is how to sell SEO. Network Marketing (SEM)
Content Outline is:
What is A:seo?—— A:seo source B:seo's history
B: Why do companies choose the Internet?—— A: the characteristics of the Internet
C: Why should you choose SEO Service?—— A:seo features (automatically bring customers free, more quickly let visitors become customers, etc.)
B: Service cycle (in several ways)
C: Cost (one-time investment effect is immediate)
D: The profit is empty (as long as you don't stop cooperating, the effect will always show up where you want it)
D: Several important data--1,2.9 billion (according to the latest data from the Ministry of Information, the November 2008, the number of Chinese netizens has reached 290 million)
2,69.6% (up to 69.6% of people use search engines as the main way to get information on the Internet.)
3,90% (web site access to nearly 90% of traffic from the search engine)
4,80% (more than 80% of the Internet users are search engines (Baidu,google,yahoo, etc.) to find and obtain their own needs of information and information;
The above is only an outline ... Specific content to personal speech free fill play ...
When it comes to sales, put all these things to the customer ... I can't believe it.
Correlation text:
Why Choose the Internet
So why do customers choose the Internet?
Personally, I choose the Internet because the Internet stands for energy, openness, opportunity, change, creation, and wealth myths.
I feel energetic and open to self-evident. The mainstream of the internet is young people, online chatting, online entertainment, online games, ring tones to download, all represent the vitality of young and network life passion. BT sharing, software sharing, movies under, blogs, free resources represent the network's freedom and openness.
So why does the Internet mean opportunities, changes, creations and wealth myths more than any other industry?
There are a lot of internet legend cases (MSN, Google, Yahoo, Ebay, Yamazon to Baidu, Alibaba, Shanda, 163, Sina, QQ, every enterprise represents a successful mode, each enterprise is creating a growth miracle.
Behind Bill, Gai, Yang Zhiyuan, Chen Tianqiao, Li, Ding Lei, MA, Yun, Jason, etc., represents a wealth myth. )
Some people say never to guess who the next hero of the Internet is, because when you think of a hero, one night can change your view. When Chen bought Sina this year, it shocked the people, who thought Shanda was China's overlord, and Robin Li made a bigger myth in America. Overnight, the birth of Shiwan millionaire, more than 200 millionaires! Less than 10 days, Alibaba more explosive bombs.
So I would say that you have joined an industry that is full of opportunities, a new round of changes in the way new services are brewing.
Believe me, the Internet is easy to realize your thoughts more easily than other industries.
Second, why choose Search engine?
First of all, to let the customer understand that the search engine marketing in this industry what is different? Why don't you buy insurance, don't buy Amway, don't go to the yellow pages, or do other business work?
1. The development potential of search engines is incalculable. All websites rely on search engines. Search engine is the entrance of the Internet!
Search engines continue to receive unprecedented popularity. Google's share price has broken $300 from 80 dollars a year, and the 7-Year-old has even surpassed the Big Macs such as Boeing and Ford. Baidu's frenzied performance on the Nasdaq listing has made August 2005 the "" "one of the Chinese search market outbreaks. Search began a wide range of spread, MP3, tourism, yellow pages, maps, catering, mobile phone everything with the start of the marriage ....
Why search engines will be so treated, search engine is the highest end of the information industry chain, search engine is the sea of traffic. Dominate the way people get information. It uses machine automation to collect and edit the vast amount of information on the network, and other sites may become its "wage earners."
2. More and more enterprises rely on search engine marketing!
What is search engine marketing? Simply summed up in a sentence: Search engine marketing is through search engines to do business.
There are a lot of data and research reports, all elaborated on the search engine marketing market conditions, interested people can wait for a while to go online search.
May want to change a thought, guide everybody oneself to judge why the enterprise relies on the search engine marketing?
First of all, ask, what is the purpose of the company to do the website?
As you may know, the exhibition promotes the service or product of the enterprise.
So who are the objects that show or promote the product?
Your site needs to visit the volume!
How can I have access? What's the traffic from there? If you need water, where would you go?
What do you think first when you are looking for something?
How did you find the new website, what to find resources on the Internet?
What would you do if you had to check the latest mobile phone for Siemens?
Enter the URL? Do you remember the Web site? What if I want you to find information about the international search engine marketing professional organization?
No matter how you find out, in short, there is a fact, we can not change, now the site more than 80% of the traffic depends on the search engine! Since netizens rely on search engines, then enterprises should not rely on?? Do you want to rely on search engines to start your own business?
Many customers believe that the answer is: to!
Therefore, the future of enterprises will increasingly rely on search engines and search engine marketing!
How many enterprises in China, how many enterprises need to go through the search engine to open the domestic and the outside market?
So you say, how big is the market of search engine marketing?