Analyze the top factors of website ranking

Source: Internet
Author: User
Keywords Website optimization site ranking

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Learning SEO and applying it to practice for nearly two years, in this two-year period, I learned a lot of optimization site, promote the knowledge of the site, but also through the actual operation to summarize some of their own methods, today I would like to learn from the results of the study and the conclusion of the site to analyze the number of key keywords before the number of factors and importance.

Site keyword rankings rely mainly on the following factors.

Site keywords density and keyword distribution

I think the keyword density and distribution is the top priority of the site, the simplest way is to build the station early planning, to determine 1-2 main keywords, do the whole station optimization, homepage keyword density control between 3%--5%, keyword layout My suggestion is: the site head and tail use H1 label, The main keywords of the site into a fluent words, such as my site is based on this method to optimize up, this site in the update and the chain are relatively poor, but only the key words this piece is still good, ranking has always been nice. H1 tags in the words I wrote: Changsha Feng Rui Network: Focus on Changsha brand website design, Changsha website production, Changsha is a professional website design company. This writing not only increased the keyword density, but also to prevent the piling up, at the same time take care of the user experience, at least the user saw is fluent in a sentence, rather than a bunch of keywords.

Second, the site weight: PR value and snapshot speed

I think the response to a site is high weight can be from the site PR value and the site snapshot speed of these two parameters to judge. Some old sites have high PR values, they can easily get a good ranking in search engines, so many new stations to hold a candle. This innate advantage is the fruit of time accumulation, and the high weight of the site even if not updated quickly get a new snapshot of the site.

Here I share a few let Baidu snapshot Update method.

1, adhere to the first page of the article updated every day, and regular quantitative.

2, with Snapshot update fast website do friendship link

3, the use of the Forum signature, active in some spiders frequented the forum.

My Site (Changsha website construction) is through the above methods to keep snapshots updated the next day, so find links also easier.

Third, the external chain of continuous growth and quality control

When it comes to the chain, we have to make a frequent remark: the content is king, the chain is emperor. In fact, the importance of the chain for everyone's experience is very different, some people think that the chain is very important, accounting for more than 50%. Some people think that there is no outside chain, the site can get a good ranking.

What I want to say is that the chain is really important, but when you do the chain, please remember the following points:

1, anchor text, anchor text is linked text, must choose the target keyword to do anchor text.

2, the chain of the site and your site's relevance, as far as possible to choose a number of high weights and related to a strong platform to do outside the chain.

3, the stability of the external chain, the stability of the platform outside the chain, the length of the chain is determined by the weight of the chain itself, so as far as possible to choose a stable web site platform to put outside the chain.

4, the chain growth continued and maintain a certain frequency, can not be three days fishing fishing.

The originality of website content

Original can let the site ranking promotion, this is a lot of friends have mentioned to me, and they adhere to the original site to keep the keyword steady rise, I think if the original content and site keyword closely related, and reasonable arrangement of keyword distribution, so as not only help the site ranking upgrade also help site more content by search Because spiders like original content, and original can also help the site to improve traffic.

Five, the site within the chain rationalization, the transfer of the weight of the site

Site within the chain set whether reasonable this is important, because this is not only related to spiders crawling whether unimpeded, but also related to the transfer of weight of the site.

About the inner chain settings I would like to share some of my own experiences:

1, the site internal link writing norms, links recommend the use of absolute address, that is/beginning, such as and/is the same effect, are pointed to the root directory, recommended/, folder default columns to/about/such a form of naming, which is conducive to the accumulation of the weight of the column itself.

2, site navigation and breadcrumbs navigation as far as possible use the target keyword to do the link

3, for each article set related reading, enrich the chain.

Finally, I want to say that website optimization is the most taboo is the various forms of cheating, because one day will be search engine found down the right, and the right to restore the weight of the site is difficult, such as my domain name before the jump by Baidu as a cheat, even now the weight of the site is high, there is still a shadow of the right to fall, So far there have been several key words in the rankings are blocked. Website Promotion method has so many, the key is everybody wants to doctrine, absorbs the essence, finally with the Turtle Rabbit Race's determination, uses the ultra strong willpower to surpass the competitor, I very like the word to share to everybody: is not afraid other people is smarter than oneself, is afraid the clever person than oneself also must diligently. Hold on! Success needs to insist, only adhere to see the sun the day after tomorrow!

This article by Changsha website construction expert: Feng Rui Network Technology (http://www.itfree.com.cn/) original, welcome reprint, please specify the source, thank you for your cooperation!

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