Analyzing Web site user behavior through statistical data

The so-called website user behavior, is the visitor after entering the website all operation, analyzes the website user behavior, is advantageous to satisfies the website the user demand, the Enhancement website Trust degree, that Houqingrong to talk about how the website user Behavior analysis:

User base

User's main area, how many return visits within 24 hours.

Visitors

Visit the main source area, such as country, province, city.

Number of visits

Analyze the site monthly visit, day visit, visit, to determine the peak of the site is in what month and when.

Browse Volume

Visitors in a certain amount of time to browse the content, the maximum number of daily browsing, the minimum amount of browsing.

Flow source

Analysis of the site is from where the flow of convenience.

Traffic page

Which pages mainly attract traffic.

Visitor analysis

How many pages do visitors visit and how long they stay on the site during a 24-hour return visit?

Visitor Access Analysis

The system language used by the user's computer, the browser, the screen size, the number of screen colors.

Search

Search engine is to provide information query tools, through the analysis of site source keywords, to determine the search engine users focus on what aspects of the site.

User Behavior Examples:

For example, you mainly want to provide the content of the website to everyone, then you have to put the first half of the site on the middle of the site's main information plate, to preempt the user's primary vision, if you are a corporate site, you have to consider the contact method placed in the easy to find location, placed in the site's upper and lower left corner position, This makes it easier to find and connect with visitors the first time.

Website User Analysis main work:

1, to grasp the overall layout of the site color.

2, analysis of user behavior data for website adjustment.

3. Master the Psychology of most website users.

4, Website user behavior planning.

5, active thinking, at any time according to the user and change.

Malicious user Behavior Analysis:

1, to enhance the website clicks, sends the deceit text, the picture and so on, harms the user experience.

2, involving pornography, reactionary and other illegal content.

3, advertising flood, make money is not deadly, the advertisement placed in the flying, affect the overall website image.

Author: Houqingrong Original website: http://www.noseo.org.cn/wangzhanyonghuxingweifenxi.html

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