and letter: About the site home weight reduction analysis countermeasures

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Now optimized a website in Baidu search in the problem, this site has been the home page has been the goal of the target keyword rankings are relatively stable, and the early days have been in the site's interior page weight has been greatly improved, the internal page from Baidu brought about by the flow of growth is very large, but the recent emergence of the home page ranked abnormal fluctuations, Fell directly to the second page finally, the psychological is tangled, tangled back to tangle, the face of the loss of the weight of the home page this phenomenon and from the following several aspects of the analysis:

Outside the chain construction, this site has been and the letter I personally optimized, so in more than a year did not send what the garbage chain, so the quantity and quality of the chain has been relatively stable. This is the result of self hinting, but doing the optimization and the letter is now more focused on the conclusion of data analysis. So through the statistical analysis tool in the data query, found that the site now the first link exists three problems, one is the site's friendship links have two snapshots and included always no data updates, a Web site can not open. The second is the number of sites outside the chain, although stable, but the outside chain is basically the direct domain name address, the lack of home page key words anchor link, this let oneself think of a lot of outside the chain of valid forums on the signature of their own stay is the Web site, rather than anchor text. Third, the number of sites outside the chain has not increased. We know this is not conducive to the construction of the chain, for the construction of the chain we have been emphasizing the "slope coefficient" growth.

For the construction of the inner chain, the problem is more obvious. This is the first time from the Google Webmaster tools found, because before the site many pages of the PR has exceeded the site home page. But that didn't give me enough attention, instead continue in a lot of relevant content of the new article on the construction of these high weight value of the article page keyword anchor text, and before and the letter worried if each article inside the page is returned to the first link and is the search engine down the right, so the article's homepage anchor text link is reduced, In this way, there are no points in the construction of the page. This should also be the recent site page in Baidu search engine to improve the weight of the reasons. In this operation, there is a phenomenon is the number of anchor text, some articles appear on the content of 5 anchor points, and no home anchor point, Penny Wise and too far.

Content quality. Because this financial network is mainly the release of investment information, so every day there is an original content update, the rest of the article can maintain quality and freshness, and the content of the updated article can be stabilized in 2-5, the release time is also relatively fixed. With the Web site IIS log spider crawling look, for search engine spiders "feed" is more regular. That question has nothing to do with this? Finally and the letter found that this is not the case: the site on a daily basis and the letter of the gold commentary are original, but this gold rating will be submitted to a large financial category of the website column on the issue, the Cup has happened: Although now Baidu is also a coup But even if the article published in this site for a long time after the article to the financial portal, in search of the title of the article, once other sites included, the site of the article included in the page is not ranked, but other sites are ranked first. This makes the article lose the original value meaning.

Analysis of the above three points, and the letter to the analysis of the site did the following improvements, and the three links to the link of the site link people to communicate, if not solve the problem to remove friends chain, and increase the quality of friends chain. The second is to start the site's external chain of orderly quality construction, such as in the release of soft, to the relevant industry site before the change of the Forum signature home anchor text. The third is in front of some articles inside the page to eliminate the optimization of the number of anchor text, and in the later article update the control quantity and anchor text focus on the first page. Four is to maintain a period of time the site content does not release, increase the original degree of the article. Through the above measures, look forward to the site (www.007lc.com) The weight of the homepage to upgrade up. The original experience of this article, A5 first, Welcome to connect reprint exchange, but also look forward to your advice to this site.