Another new economy representative of the IT industry to join the traditional industry

Absrtact: The Lei ding pig of NetEase, Jing Dong's Liu (micro bo) kind of rice, the word of mouth net Li manages the country to raise the chicken, the association brews the wine and has started the aquatic product recently, also has a new economy representative's IT profession big guy to join in the traditional industry, when has started the What happened to the IT elite?

Ding lei of NetEase pig, Jing Dong's Liu (micro bo) kind of rice, Word-of-mouth net Li run the country to raise chickens, Lenovo brewed wine and started the aquatic products ... Recently, there is a new economic representative of the IT industry to join the traditional industry, when the "nursery" specialist. What's wrong with it elites? is that "farming" is the current popular, or phase of these seemingly not so "high-end" of the traditional line, in fact, contains a huge industrial market opportunities.

"From it veterans into it Miao Nong, I haunt, accidentally will be the nursery stock industry into the internet industry." "Guo Zhaohui said. December 4, the listed company Oriental Garden a paper announcement revealed the former Grand Nutshell electronic CEO Guo Zhaohui New whereabouts, the company board of Directors agreed to appoint Mr. Guo Zhaohui as the company's deputy general manager. Guo Zhaohui in micro-blog self-introduction also quietly change: "Current Oriental Garden Nursery Stock Division president, experienced mobile phone and e-commerce development process." Former VP of Amazon China; ”

From the Internet to the garden nursery stock industry, seemingly with Guo Zhaohui previous experience "insiders", but it is brewing another industry's it process change. Founded in 1992, Beijing Oriental Garden, not only is the first share of Chinese garden, but also the world's largest landscape industry market value of the company, the achievements of the Beijing Olympic Park Center, such as many famous landscapes, set design, construction, seedlings, conservation operations, ecology in one, is the "whole industry chain" development of urban landscape ecosystem operators.

Oriental Garden 4th just announced the appointment of Guo Zhaohui, 5th Non-stop to announce its ambitious foray into the Internet program. "I want to be able to apply the Internet thinking to the nursery stock industry." "The Guo Zhaohui has explained his idea to reporters in detail, and in his view," The Internet is like air and water, and grafting with the traditional industry is an inevitable trend. ”

"We will woven a seedling network, and this net will include nursery nets, nursery stock sales network, nursery stock distribution network, seedling new network, designer seedlings Exchange network, seedling financial network six modules." "Guo Zhaohui ambitious explanation, Miao Nong planting is very dispersed, in the future, Miao Nong can use mobile phone to upload their seedlings number and variety, and landscape construction design and procurement personnel can put demand online, so, seedling cultivation and sales will be efficient" docking.

And Guo Zhaohui is going to build these 6 nets, not only using information sensing devices, the seedlings and the Internet link, but also plans to cover more than 200 cities nationwide and the national nursery stock utilization of 80%, will research units to develop new seedlings, landscape architects of the new design, and even for farmers to provide loans to the financial institutions all put online, Form a huge online industry chain.

What about the IT Miao Nong "Money" scene?

"A lot of seedling varieties, the price of the past 5 years have risen 10 times times." "A gardener told reporters that the industry is supported by the State, such as from the seedlings raised to the seedlings are not tax." In addition, due to the speed of urbanization in China, a large number of cities need garden seedlings, the green surrounding the city is the need for overall landscaping design, huge market space.

Xiang Financial Securities analysis, landscaping industry growth can be expected to maintain overweight rating. Market people believe that China's urbanization rate will continue to improve the city as an economic carrier of the space layout has been completed, urban greening construction will usher in a new period of gold development, garden, nursery stock and other industries will inevitably benefit for a long time.

Ding lei does not think pig and the internet have contradiction, Guo Zhaohui also think so. Because the Internet as a tool, the same can be grafted with the traditional industry, and bring greater productivity.

Modern agriculture is no longer a synonym for bitterness, poverty and tiredness, but it has become a new capital for the heat-not-transfusion of biomedical and materials.