Another vertical community? Tired of feeling no love

Take part in a small product sharing meeting today where everyone exchanges their products. Then I found an interesting phenomenon where half of the products were related to the community. Have car friends community, fitness community, mother community, beauty salon community, travel agency area ... And so on, involved in all aspects of life.

Do not know is because they see too much of the product, now as long as is to hear is a certain vertical community, immediately will be tired to feel love, no use of power. Usually life and work is very tired, I have so much time and energy to struggle to operate various communities?

And more sadly, there are many community products, product logic is very simple rough: Connaught, I built a platform for XX, you have to send content, you are all interactive, I have an activity, you all come to join it. However, why do users come here? What can I get? Why do you want to give someone else a comment? To our product "clothing assistant" as an example, in the 1.0 version of the line, but also want to build a matching community, so that users to send a match, and then the user can be paired with the vote, this collocation is bad or bad. Operation for a period of time, the results can not bear to gamble: first of all, the quality of domestic users with content is too bad, send out photos are all kinds of God from photos, really good with few photos. Second, the vote is almost one-sided bad, the comments are "good ugly" such as negative comments (even if we agree that the good picture), is not what we want to be happy with each other suggestions of the atmosphere. Later, we reflect on the too young too. As an ordinary user, why should you give strangers advice? What can I get? Why should the vote be objective? Anyway, the operating cost is very low, whichever you want to vote.

In fact, the vertical community is a huge pit, not to say that it seems that users have this demand is done, or to specific product logic and product operations, for different community characteristics differentiated treatment. And still have to seriously think about whether the demand is strong or not? Is there a product that can be satisfied at this stage? For example, the sports community, my understanding of the "Mo" in the vicinity of the group function is basically very good to meet the sports talent to communicate with each other and the needs of sports. Every user to join a community, are required to pay the operating costs, unless there is really touched the point, it is difficult to let users stay in the community.