Anti-spam Open Class November 9 start a common exploration to enhance the effect of mail marketing

November 9, 2012, by the China Internet Association anti-Spam Information center sponsored by the "anti-spam series of open class email information service training" will be in Beijing Ming gong courses. This series of courses will employ famous lecturers, through the joint industry Professional Anti-Spam information service units, teaching anti-spam experience, so as to help enterprises to effectively improve mail flow rate, mail marketing effect and solve the problem of mail security and other practical problems.

Throughout the global marketplace, EDM (e-mail marketing) is undoubtedly an entrepreneur's pet. However, according to statistics, nearly 97% of the mass of emails delivered on the internet every day are spam. e-mail marketing quality is not high, conversion rate is low, there are a large number of marketing mail into the Junk mail box phenomenon. How to do high quality mail marketing? What are the successful marketing cases in the industry? How to optimize the membership system? How do I improve message quality through data tracking? Become the problem that puzzles the enterprise, more become the obstacle that affects the mail marketing market to break.

In this context, the China Internet Association anti-Spam Information Center and the industry authority and business representatives, the introduction of the anti-Spam Open class service for the solution of Spam and other issues for enterprises to provide sharing, exchange, interaction, learning platform.

November 9, the first course will be organized around the theme of "How to effectively enhance the effectiveness of mail marketing," through: ideas (how to strengthen the core competitiveness of mail marketing), strategy (EDM strategy and implementation of the Rules), skills (in e-mail marketing, How to achieve the ultimate effect) and transformation (how to improve sales through EDM) and so on several aspects, for enterprises to optimize marketing strategies to promote the quality of promotion. And students can be in the field with the industry experts one-on-one communication, 0 distance contact, access to expert "customized" solution.

The anti-Spam Information Center will issue an "e-Mail Service Administrator Certificate" to the Open class students at the end of the anti-spam public class, and the anti-Spam Information Center will issue an "e-mail Service Administrator Specification Training Support Unit Certificate" to the training enterprise in accordance with the requirements of the training course setup.

Anti-spam Information center based on the "congestion combination, breaking the concept of" governance, with the industry's well-known mail marketing service providers to launch the anti-Spam Information course project, the future, open class will continue to create a cohesive force, to help practitioners, to jointly promote the market norms of EDM, healthy development of the bridge.

Training Date: November 9, 2012

Venue: Beijing Fuxing Door South Street 2-B days Silver mansion a east Block