App Store application downloads are expected to reach 102 billion this year

"Sohu It News" Beijing time September 28 news, market research agency Gartner published a report that this year mobile App Store download will reach 102 billion times, the total revenue of more than 26 billion U.S. dollars, of which the free App downloads accounted for 91%. Gartner predicts that by 2017, the app purchase (IAP) mechanism will account for 48% of the App Store's revenues, a significant increase from 11% in 2012. Gartner says the App Store downloads will continue to grow strongly until 2014, but there are signs of a slight slowdown in subsequent years. In addition, the average download per device is maintained at a high level in previous years, as users buy new devices and search for their favorite apps, and after a long time, users accumulate some of their favorite and idiomatic apps, resulting in a steady amount of downloads in subsequent years. The report notes that free apps currently account for about 60% and 80% of the total downloads in the Apple App store and the Google Play store, while the 2017 iOS and Android App store totals will account for 90% of global application downloads, The App Store will be increasingly active, benefiting from richer ecosystems and large and highly active development groups. However, the average monthly download for each iOS device is expected to decline from 4.9 in 2013 to 3.9 in 2017, while the average download for each Android device will also fall from 6.2 to 5.8 times in the same time. (Kuke)