Archie Arts Chief content Officer MA: Net play investment will be super traditional TV series

NetEase Science and technology news September 23, Archie Yi http://www.aliyun.com/zixun/aggregation/35684.html "> Chief Content Officer MA in 2014 China's first online drama industry summit, said The future of the production of online dramas will be more than traditional TV dramas, and revealed that 2015 will be launched throughout the year 30 of works.

Archie, CEO of Gong also announced at the meeting, the establishment of "Archie excellent net Play Script Incentive Fund", the first fund amounted to 50 million yuan, to excavate high-quality script resources.

The major video sites this year have been exerting a net play, 3721.html ">2014 year is called the net drama." Data show that, as of August, there have been 11 online play over billion. Take Archie Art For example, 2014 Archie Art 13 net play works, the total number of video playback breakthrough 1.1 billion times. According to the arts advisory Body forecast, 2014 production of the series will reach 1700 episodes, 2015 This figure is expected to reach 3,000 episodes.

On the one hand, it can enrich the content source of the video website, and keep the difference with other competitors, and also can develop the whole industrial chain of the film, game and e-commerce of high quality IP. On the other hand, SARFT issued document NO. 204, reaffirming the restrictions on online TV dramas. According to the notice, since April 1, 2015, has not obtained the "film release License" or "TV series issue license" of the overseas television dramas are not allowed to play online. In addition, the media said that Sarft also restricts the purchase ratio of foreign dramas: a single website annual introduction of the total number of foreign film and television play will not exceed the site last year to buy broadcast domestic film and television drama Total 30%.

Although the proportion of content in 30% has not been officially confirmed, but can be seen, whether from the policy level or content level, homemade net play will become the trend of the video site. (Wang Yiyu)