Auction Data analysis: Advertising circle actual case decryption wap/hard wide

Source: Internet
Author: User

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Before the advertising circle for you to roughly explain the mobile phone hard a wide range of general. In the entire Internet advertising field, similar product sales advertising, because of higher profits so unusually hot, the operation of the people are very many.

You have to admit that this is the simplest and most direct way to make money: Advertising + products, and then generate profits. In our contact with some customers or partners, there are many people to expand the ads to mobile phones, advertising to expand to the major portals, but also through the advertising and many soft text, and achieved good results. In fact, these friends their one-month profit in more than hundreds of thousands of is very easy, just do a little bit of doing big, and you, must learn to understand these people's mode of operation, and for you to use.

In the previous period, the advertising circle helped test the advertising of a mobile phone Phoenix. Products of higher profits, but also belong to the mass demand products, the market is not lacking.

Let's look at the data:

  

We can see that by the time we screenshot, the total traffic has reached more than 600,000 IP. This kind of advertisement belongs to the hard wide, has been continuously put on for 2 months of time, all aspects of investment return is good.

Next we look at the specific source of traffic.

  

This flow is very large, the main flow from the Phoenix client.

But, to be sure, not every project can make money, you operate the project, especially in the face of such a large amount of traffic, the advertising fee is also quite alarming. Therefore, the most important thing is the choice of the project, the simplest principle is that the project is the general demand, that is, the project audience groups, strong demand. such as weight loss, this is the fundamental to make money or not.

People this kind of hard advertising can continue to launch, so the major search engine advertising, as well as the network League auction ads, as long as you will operate, the project to choose the right words, basically do not worry about making money; if you fail, it can only mean that a lot of core things or methods are wrong.

So, what are the main modes of hard and wide comparison?

At present, the effect is relatively good is 2 models, one is the direct arrival of Product sales page, which is mainly for male products; one is guided through a soft text page, which is mainly aimed at female products. Therefore, the pattern must have its operation skill, if this most basic principle you do not obey, that defeat certainly is doomed.

Here is no specific explanation for why there is such a difference, you just have to remember such a principle on it.

Here we look at one of the most typical cases, to help you learn more about this hard advertising skills. The following image is a female portal site related articles recommended links, but this is basically a soft text.

  

This related article inside, basically are soft text advertisement, but these articles, also have certain popularization significance. In other words, these soft text are not deliberately let people see they are soft, but it will be real efficient production of sales. In the advertising circle VIP inside has a such member, basically will this pattern carry out to each big female portal station, the conversion rate is quite good.

  

Such an article as above, it will be a full range of write your questions, and then from all aspects of the one by one analysis, smoothly guide you to their marketing page, unknowingly will produce a strong sense of trust. This kind of soft text marketing model must have strong text organization ability, otherwise your article will make people disgust, let alone deal.

The best thing about this kind of article is that I'm just offering you an airtight solution, not a violent push.

If your experience, strength, and capital to reach a certain level, I believe this article will give you a lot of inspiration; If you are a novice on the road, the advertising circle strongly recommend that the blog article carefully read and understand.

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