Avoid excessive optimization in Web site optimization

Today in the Learning site optimization, I saw a good article, sharing for everyone to study together, hoping to help all of the 007 bidding Alliance friends. Little head bidding assistant to give you a detailed explanation today. &http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Do the characteristics of SEO is not an overnight. Often some webmaster friends hope that their SEO effect can quickly show, but this is not realistic. It is such an impatient mentality, so that we do a site prone to some excessive optimization situation. I helped a friend analyze a station yesterday.   over optimization refers to the webmaster in the place can be optimized to perform as best as possible, to the extreme, the result is counterproductive. The author's friend is to do an ultrasonic cleaning machine, has done for two months. The rankings in the last one months have remained at more than 10. I listen to this situation, the basic affirmation that this is the phenomenon of excessive optimization. Then moved seriously analyzed his website, confirmed the moved speculation. The site's excessive optimization is mainly manifested in the following situations:   Outside the chain anchor text too single   Friends hope that the site as soon as possible the core keywords to do, so in the early time to do a lot of the chain when the "Ultrasonic cleaning machine" The word, and other words but do very little. This approach will make the chain too simple. One of the factors that search engines use as a ranking factor is that search engines want to describe or vote on our site through external sites. And a more normal vote should come from a variety of different types of Web sites, the description should also be varied. Unnatural outside of the chain will be the search engine suspected cheating. According to the author's experience, we do the chain of a single keyword anchor text ratio preferably not more than 25%, must not exceed 50%.   in the title of the Core keyword repeatedly appear in   title of the relevant keywords can be accepted, but the same keyword appeared two times there is a suspicion of the accumulation of keywords. For example, we also appear "Ultrasonic Cleaning machine" and "Ultrasonic cleaning technology" This is OK. And if the beginning of the title and the end of each one "ultrasonic cleaning machine" This is the performance of excessive optimization. The author's friend is just such a situation.   Outside the chain all point to home   normal and natural outside the chain is not all point to the homepage of the site. Baidu algorithm in the home page weight higher, which also makes the home page can often get a better ranking. So many webmaster in order to get ranked as soon as possible, in the construction of the outside chain will all anchor text point to the home page. and the normal link should be that we use high-quality content to attract external links, such links will more often point to our inner pages.   To solve the problem of excessive optimization is to "optimize", the original performance is too perfect to optimize the appropriateDrop some, control under the threshold of the search engine punishment. I write this article is mainly to tell you: SEO needs calm, not impatient. If you think about ranking all day, thinking about traffic, how do you still have the mind to do a good job of the website. Focus on the user experience, provide users want things, this is what we do the site to do SEO ideas.