Banqui: Mobile Internet seo to Webmaster Opportunities

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

According to the latest statistics mobile Internet development is very alarming, the general internet with the constant popularity of smartphones, mobile internet has become the future of the Internet. The work of SEO in mobile Internet is more and more important. But the mobile Internet search engine layout and the PC side of the search engine pattern is different.

PC-Side SEO

On the PC side, in the past search engine market is Google and Baidu occupy the market, so the main research direction is Google's natural search optimization and Baidu's natural search optimization.

The influence of mobile internet platform environment on SEO

But now Apple's iOS and Android occupiers are moving to the market, and on both systems, Apple has voice search, so it has to do research for voice search. And we are in the PC end of the day when typing keywords because of the keyboard so will try to enter a number of keyword groups to search, in the mobile terminal because the input is not so convenient, users will generally enter a few characters of keywords or through this speech recognition technology for input search, mobile terminal of IE browser, UC browsers have this capability, and the system itself has this voice recognition technology.

The existence of SEO in mobile internet

Mobile Internet in the SEO, will be in Baidu, but also in a variety of software markets, but also in the micro-Bo platform, SEO presents a diversified trend. But we still need to study the SEO optimization work through the browser.

Start to understand the opportunity that mobile Internet brings to seoer from the concept

The vast number of webmaster friends or SEO practitioners, should pay attention to the mobile terminal on the SEO, this is the future development trend of SEO, the opportunity is now a relatively large market.

The work of search engine companies in mobile internet

Google has already launched a web crawler dedicated to mobile Internet crawling tool googlebot-mobile, "smart mobile web crawler googlebot-mobile Crawl content will be important to improve the user's search experience." For example, new web crawlers may be aware of content and catalogs designed specifically for smart phone exhibitions. , Baidu has published a white paper on mobile internet optimization, Yahoo search engine arrangements which also began to "move first", we should have to care about mobile internet search tendency of the dynamic! At present, Google Crawler has been able to read 80% of the Flash code some of the code, for HTML5 speaking, has not had the flash, all is own canvas produces the animation and the picture, therefore for the reptile, will be more imprudent to read, this should be in search engine and the webpage, the page concession!

Mobile Internet SEO Basic will have the following features:

Localized search

At present, the new concept of Solomo is also the future development trend, through mobile terminals to obtain nearby restaurants, hotels, gas stations, convenience stores, and even public toilets, but also need to search the function to locate. As engaged in mobile internet stations or localization services are particularly strong SEO companies must pay attention to Baidu Map, Google Maps, such as the map map positioning search services to provide the company cooperation, to provide appropriate registration information.

Immediacy

As a result of the search query for the general needs of customers are in need of immediate circumstances, will use mobile phone to search queries, so as seoer we provide the information to try to be as time-sensitive as possible, such as today's game can be in a video site to watch and so on.

The brevity of a keyword

Because the mobile terminal keyboard input characters is not very convenient, so in the input, the user used to enter a short phrase or a single keyword, so we do mobile internet site internal optimization, set the keyword to cater to this feature.

Voice search prevails

An outstanding contribution to voice search is the integrated Siri of Apple's iphone 4s, almost all of the apple powder is crazy because it makes it easier and simpler for people to talk to robots, and I believe that the future of speech recognition technology will certainly become more intelligent, technology will change our way of life. Of course, now many mobile browsers and Web sites, apps are also integrated voice recognition input technology, but different. All in all, in order to make up for the mobile phone terminal input operation of the inconvenience of the means adopted.

Voice input Search What should we pay attention to?

Simplicity

Often users will use simple language to express their meaning, that requires seoer in the site positioning, as well as the setting of key words to work.

A complete sentence

Users may be able to say a complete sentence to express their claims, that seoer in the site within the words of the sentence layout more accurate and coherent, long tail on the accuracy of higher requirements.

User experience is very simplified

Because the mobile phone terminal screen size, resolution, as well as the limitations of hardware performance, so the layout of WAP site, the framework of how we can feel the user run smoothly, but also to fully display information, need to work on the optimization of the page. Refining the content is particularly important.

Mobile Apps

Whether you are a company or a person, you have to develop your app program if you have a condition, because app can increase customer stickiness and bring traffic to your site.

Seo whether in the end of the PC or in the mobile Internet to do, in fact, the mobile Internet is a lite version of the PC Internet, the basic SEO algorithm and the law of SEO has not changed, we do a good user experience, this is the fundamental, really provide customers want content, That is to make the best SEO realm. The internet is the main battlefield of future marketing, and mobile internet is the future of the Internet, I suggest that the majority of the webmaster should buy a andorid system of mobile phone or an iphone, why? Because only if you experience the mobile Internet, can you truly discover and explore what opportunities the smartphone will bring us. The internet is changing every day, so we as Internet practitioners should always keep abreast of the times.