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Ask Crane this time to help a friend operation is a barcode printer's whole station optimization, the site around the main push products are barcode printers, including bar code printer-related ancillary products, derived a series of related keywords, long tail keywords and regional keywords. The number of keywords is large, this is the characteristics of the whole station optimization. Everyone knows that the homepage of the website is of great power, it will be easier to do rankings, but you can not put hundreds of keywords all concentrated in the home page, that this in addition to cheating, piling keywords + mass, or basically difficult to achieve, and the effect is not ideal, so how to allocate these keywords, a lot of keywords categorized, Reasonable division to the various pages to optimize, is to do SEO must carefully consider a good important step.
Now ask the crane to borrow this site to share with you, according to their own little experience with everyone together to clarify the idea. Asked the idea is this, since it is the whole station to do optimization, it is certainly hope to optimize to do the most comprehensive, do not waste any one page, for each search engine included in the page can have rankings. This can make full use of resources, spend the least energy, do the most things.
As we all know, different levels of the page, different URLs have different weights, Home > Column page > Content page, the weight is decreasing, then the assigned keyword heat should also be from high to low. Home can be used to do the core of the site, is also the most popular keyword, column page can be related to the core keywords of some products, or the core keywords broken out of the large categories of products, and content pages can be assigned to each specific product keywords, or specific product keywords long tail keywords.
Take this website for example:
Core Keywords: Barcode printer
URL: http://www.8code.com
One, current position: Home
"Barcode Printer" is naturally the core of this site, the most important, and the keyword is very popular, the competition is very intense, the first 10 pages of the search engine are seoer operation of the site, the difficulty of the big, so he assigned to the home page is the best choice, the advantage is, first, the home page has a high weight, able to maintain competitiveness with other competitors, the second, barcode printer as a backbone of the site in the home page, the other columns of the construction of bar code printer-related columns, as a branch of the site, the role of increasing the content of the site, update frequency, to assist the home bar code printer Optimization promotion role. At the same time can be accompanied by a Shanghai barcode printer such a regional keyword.
Second, current position: Home-Barcode Scanner (Ribbon, self-adhesive label, etc.)
Next, the barcode scanner, self-adhesive label, ribbon as a barcode printer with products, its heat is relatively lower than the bar code printer, so is assigned to the site of the Level two column page, so that does not affect the homepage of the keyword relevance, but also with a relatively high weight column page to rank
Third, current location: Home-Barcode Printer Products-Zebra printer (Datamax barcode printer, Intermec barcode printer, etc.)
Third, is the bar code printer large categories of products, such as Zebra Barcode printer, Datamax barcode printer, Intermec barcode printer, cab barcode printer, Avery barcode printer, Puyinli barcode printer, Toshiba Barcode printer, Citizen Barcode printer, Sato barcode printer, Ring Barcode Printer, brother label printer, Casio label printer, TSC barcode printer, Godex barcode printer, Argox barcode printer, Beiyang Barcode printer, Postek barcode printer, elephant barcode printer, etc. these products, the heat is also lower, therefore, Can be assigned to level two bar code printer products under the Level three column.
Iv. Current Position: Home-Barcode Printer-Zebra Printer-Zebra RW420 barcode printer (Zebra Cameo3 barcode printer, Zebra Cameo2 barcode printer, etc.)
Four, of course, barcode Printer Product content page, this kind of keyword is the lowest weight, so can be set to each. html page to optimize, the optimization of these words, a role is that some customers may search specific models, so set these keywords, The second is to make the site more barcode printer related words in the search engine has a good ranking, can also promote the main keyword Barcode printer ranking effect.
V. Current position: Home-Barcode Printer Driver
-Barcode Printer Dynamic
-Barcode Printer Knowledge
The establishment of these two-level columns, one is to add some such as XXX printer driver similar to the long tail keyword rankings, the second is to enrich the content of the site, promote the site update frequency, so that spiders more frequent patronage of the site, third, can increase the Web site barcode printer Relevance
Above is asked the crane to the barcode printer This enterprise website keyword distribution One strategy, the main idea is a backbone, with two, three, four, content page related products branch, all barcode printer Related keywords distributed to every page of the site, so that each column of the site, each page of the relevance is stronger, Drive each other, promote each other, and finally jointly drive the most popular barcode printer rankings.
Currently, the Word barcode printer is on the second page, 16th position, and related peripheral products barcode scanner, ribbon, Self-adhesive label also appeared on the second page, other specific product keywords also slowly in the climb (^_^ too much, not one to check, only to see a few main), not to the home page, The site is currently only a ballpark, there are a lot of details not handled well, but also need to add strength ^_^
Of course, a site seo factors too much, this article is just to share a whole station optimization project before ask the crane think very important one step-keyword distribution. Seoer If you think this article is helpful to everyone, please keep the link in the article when you reprint the article, preferably in everyone's website to a barcode printer link to http://www.8code.com, if the effect can be as early as possible, Ask the crane to continue to share a series of details about the SEO more operations in this project.
Author: Ask The Crane
Original load: Ask Crane seo http://www.winho.cn