Based on content, users, brand three-pronged approach to create a comprehensive local forum

Source: Internet
Author: User
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Since graduating in 08, no suitable job has been found. And because they are learning computer technology, the ideal should become a network of migrant workers-grassroots webmaster, until now (have to admire their skills) have several Taobao guest site, there is a portal and a local forum, although the number of sites, But until now only their own forum rankings can also be, the other is generally, there are a lot of reasons, in fact, the point is that their energy is limited, at the same time operating a number of websites, the day-to-day maintenance is very time-consuming. Next May focus on business forum and Taobao guest site, but said their own forum is very proud, at least now it seems that members have reached 2000, of course, compared to A5 also almost, but for me a no background of college students, has been worthy of their own pride. Because I have a membership group, which friends often ask me about my business, want to learn from, in fact, business forum is like a friend will, we have to attract users must seize their preferences, innovative content, active users and brand building one can not be less.

The effective complement of content, for the Forum development fill "petrol"

Speaking of novel content, everyone may point to the mop, although the cat has been a huge impact of micro-bo, but the user's influence is still not an hour, and the new content of the cat mop is naturally not, not only entertainment gossip news, as well as members of their own photos, the life of anecdotes and so on "wonderful", Such a forum is naturally a sweet pastry in everyone's eyes. Of course, the Forum will not have such a high user interaction, a lot of content is the main added to their own, the only way to attract users, and then in the development of the foundation to expand the scope of business, so this time the composition of the forum content is very important.

In fact, in my opinion, forum soft and portal news and site posts have the essence of the difference, forum articles to as much as possible "network", "Fun", vivid and flexible kind, interspersed some of the network hot words, avoid scrupulous and bureaucratic. The content of the article is best to live language, this can pull the distance between members, feel like a friend to share the "mind" that, of course, estimated to the grassroots webmaster their own energy, for some of the articles have been posted to the end of the first paragraph can be modified to post to the Forum, on the one hand can appropriately increase the content of the site, On the other hand, you can increase the probability of members browsing the content of your article.

But the content of writing can also learn from the A5 Webmaster network, you can appropriately add some more "level" article, the appropriate increase in content diversity, like my forum has a "computer digital" "Audio and video Entertainment" plate, for the development of the website also has a great help.

  

Improve the enthusiasm of the user, so that the site to move forward

Content construction is the most basic construction, in fact, the site to really get everyone's support, or to be in the user's viscosity more than a few kungfu, user experience in the development of the Forum is crucial, and I also summed up some of the forum users to enhance the viscosity of the method to share to everyone.

1 Simplifying the registration process

Registration is a difficult problem to solve the development of the Forum, the registration system can enhance their own management of the forum, but the complex registration process will inevitably lose a part of the flow, my strategy is like A5 learning, only to set the basic user account, password and mailbox, the other do not ask, do the most "concise" registration process.

2 Regular Local events

As a local forum, we have their own unique advantages, we can easily contact their members, and this is the opportunity to develop, regular mountain climbing activities or collective meals, are to enhance the good communication between members of the excellent opportunity to In addition, we can also combine the local mall to carry out food meal voucher activities, can increase the loyalty of users at the same time for effective promotion.

  

3 Administrator By example, focus on driving forum members

If even the forum administrator is not active, then you want to have members active is simply a dream. A5 is doing very well at this point, every day there will be A5 moderators posted on the forum, is intended through their own influence to lead the Forum member post, and the content is very sincere, no water suspicion, so as a forum manager, we also want as much as possible and users mingle, regular post replies, Or bask in their own photos, can be closer to each other's sense of distance.

4 new registrations sent with different welcome letters

That's what I learned from others, because, as Lei said, China's user friendliness to do a very general, as long as a little attentive service can impress others, so in every new registered member came to the forum, we will send a different welcome letter, can as much as possible to let users know our intentions.

5 do not set the daily limit of the number of posts, support anonymous comments

This is the same as simplifying the registration process, the initial forum is not well-known, if members want to send a post or back to a post, but also through so many processes, will certainly lose

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