Based on the user or based on the outside chain optimization site Big different

Absrtact: Recently, in the process of communication with some stationmaster, summed up two kinds of website optimization way: One is based on the user, one is based on the outside chain. Website optimization is always a hot topic of webmaster attention, after all, search engine can bring traffic is considerable;

Recently, in the process of communication with some webmaster, summed up two kinds of Web site optimization methods: One is based on the user, one is based on the outside chain. Website optimization is always a hot topic of webmaster attention, after all, the search engine can bring the flow is considerable, but, too concerned about the search engine let us indulge in the chain of construction, resulting in a lot of webmaster seriously ignored the site's service object is the user, rather than search engine, resulting in the operation of the site without user experience; Site by the search engine to user experience in the name of K station or down right. This article focuses on the analysis based on the user or based on the outside chain optimization site big different, hope webmaster advice.

One, based on the chain, so that the site's operation is not creative, serious grounding gas.

Most of the webmaster love in the chain of construction of the root cause, is to release the chain does not need to think, only simple mechanical work, you can get the site rankings, access to traffic and income, which is closely related to the people's mentality of quick success. People want to be in the way of speculation, quickly surpass competitors, and gain greater profits. In the search engine immature period, outside the chain for the impact of the ranking of the site is too high, resulting in the popularity of SEO optimization, so that everyone is a chain of the publishers, night and night forced the release of the chain, but forgot that the site's service object is the user, not the search engine. The proliferation of thinking outside the chain, leading to a serious lack of webmaster and users of the communication, without communication with users, there will be no creative thinking. Serious lack of creativity, from the site users, eyes sluggish and quick success, has become a true portrayal of many stationmaster.

Second, based on the user, so that webmasters return to the nature of the site operation, regain confidence.

When the user experience has become the most important factor affecting the site rankings, if the webmaster continue to hold the original idea, will continue to be in the site by K and down the shadow of the right to wander. The author has repeatedly emphasized that the core of user experience is the experience between users and users, if you want to enhance the site's user experience, not only by daily updating several articles and publishing a few outside the chain can be achieved, must rely on the site's only service object users, and your users to communicate and communicate with your users to interact, and promote the interaction between users and users, so that users create value content, to meet the interests of users needs. Let users experience the user, is the real user experience, is really able to improve the ranking of the site optimization method. In the interaction with the user or multiple parties, the user will stimulate our thinking, will bring us new ideas and profit points, let us be creative alive, rather than continue to degenerate into the machinery of the outside chain publishers.

Third, based on the user or based on the chain, directly affect whether the site can be quickly profitable.

If you still do not understand the importance of basing on the user optimization site, please remember: The user is the best quality outside the chain, users directly enter the Web site to visit your website than any outside the chain is more conducive to enhance the site's user experience. Most of the owners are in the release chain, waiting for ranking, waiting for traffic, waiting for profits in the working state, once the site was K station and down the right, all the efforts will be lost, this situation has become the normal, not that we complain. If we go directly to the user, the focus of service to users, and constantly accumulate users, will communicate with users and transactions as the focus of operations. On the one hand, we can not only promote users to publish original value content, enhance the site user experience, access to the site rankings; On the other hand, we can gain profits in the process of dealing with the users, not only accumulate the users, lay a solid user base, but also enhance the user experience and gain the profit.

In short, based on the user or based on the chain, two ideas, two kinds of life, you are the choice of creative living, or choose the bitter forced alive, self-evident. Based on the user, not completely abandon the chain, but we want to put all of our operations focus on the user, the chain is only the accompanying release. If you can not grasp its degree, completely based on the user, completely abandon the chain, forget the site optimization, but also may not be a good choice.