Be good at transposition thinking website construction and optimization can be invincible

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The wise man said, "Everyone is your mirror", right, is such a simple and plain words, ponder thorough, more tolerant and more smile more awe of heart, life will be full of infinite fun. Specific to the website construction and optimization, this principle is equally applicable, good at transposition thinking is the key. After so many years of development, the attention so mighty so assiduously, site optimization has no secret, the essence of which has already condensed into a short "content for the king, link for the Emperor" eight words. But the site construction and optimization of the real winners, is always so rare, most of the short-lived part of the Flash, most of the skills are defeated by the state of mind. Good at transposition thinking, website construction and optimization to be invincible.

Object one: Ordinary users

Whether exquisite design, or informative content, as viewers and users, the user should be the site of the construction of the start and refuge. Therefore, to determine whether a Web site is successful, the user experience should be the most important factor. So before the implementation of the website, the subdivision of the browsing group, according to the main object of access to locate the site design and content is particularly important. So what is the user experience? It's a direct feeling from users knowing the site to browsing the site. For example, a short and easy to remember the site domain name, a stable operation of the website host, reflecting the professional expertise in detail design, matching the theme of valuable content and so on, are the performance of good users. Of course, the user experience is not only this, but think of users will always be the site construction must follow the first law.

Second thinking object: Search engine

Ideally, the search engine perception and user experience are the same, because whether based on real value or longer-term interests, good user experience is also the direction of search engine unremitting efforts. But the reality is not a vacuum, search engine is only a section of code procedures, although the emphasis on the value of the experience, the two still have considerable access. For example, exquisite page art design and Flash animation, in the promotion of user experience is indispensable, but helpless search engine unrecognized, let alone some JS special effects. Search engines delight in what, search engines in particular favor fresh, unique original content; Based on search features, search engines look for intricate links that hate dead chains and unstable web runs. Of course, the relevant user experience part, such as browsing depth, stay time, content reprint rate, etc., search engine is very concerned about. What needs to be borne in mind is that the search engine is disgusted with cheating in order to get rankings, just as everyone does not want others to lie to themselves, to their own skills, search engines like all dishonest optimization behavior.

Three: Competitors

As a website construction and website optimization practitioners, every day to face two "opponents", one is the search engine, because it is changing the algorithm in order to start from the user more fair expression of value concept; another from peer competition, and constantly staged beyond and counter. It is because of the existence of competition, so the site optimization moment on thin ice. Therefore, after taking into account the user experience and search engine, website construction and optimization of the third should be replaced by the object of thinking, is a competitor. Winning a competitor is more important than analyzing a competitor's website to know what the competitor is thinking. There is a need to respect the competitors, push people and themselves, we are concerned about competitors, but also by competitors. How you expect to be treated, start with how you treat your competitors. Although the competition between peers is also peers, need to know Mantis Oriole, website optimization is more important is fair competition, not a whim and misguided.

The object of transposition thinking four: Objective law

Anything that wants to succeed in the end is a fear of awe, especially of an objective law. In reality, what we lack is awe, and the recognition and observance of objective laws. So, a lot of site rankings to also hurried to also no Trace, the short-lived is not surprising. In the whole process of website construction and optimization, it is not uncommon to violate the law, and it is also the direct cause of many websites ' punishment. For example, think of manipulating links, malicious swipe keywords, and even now more popular brush related search, brush down the box, and the station group think sprocket and so on. As mentioned above, search engines hate cheating, Web site optimization is not a success, but nothing. This is why, some sites have hundreds of thousands of set millions of links unharmed, and some sites just do hundreds of links to be K station reason. Although the law is inhuman or not, it is only a metaphysical concept, but the same needs to be replaced by thinking, as can not be violated.

Object Five: Your Heart

Oneself and oneself also need to change a place to think, sound strange, but must be. It is a trade-off, a struggle, and a kind of wisdom to think for yourself and yourself. For example, when the site into the inspection period, we can also have the ideal period of the normal mood, we need a replacement; again, for example, in the face of all the temptations, we can always adhere to the value of the bottom line, we need a balance. Website optimization to overcome competitors, and steadily improve the ranking difficult, and overcome their own, especially in the confusion of the time to overcome their own is even more difficult. Let oneself hold a quiet, pale look flower blossom fall, needless to say website Construction website optimization, do anything has been successful in close proximity.

Everyone is their own mirror, in front of the mirror, all the lies and deception are not hidden, so we should be natural truth and honesty; everyone is their own mirror, in front of the mirror meaningless emotions, all expressions will have feedback response, so we have to learn to smile learn to reveal the truth. Shanghai website Construction Company Pilotage Technology (http://www.joyweb.net.cn) that the site construction and website optimization desire for lasting success, we must start from transposition thinking, as in the face of mirrors, learn from each other's point of view, learn to think differently. Because the site although their daily attention, but a quality site, the real audience is the user, the real concern is the competitor, the real look forward to is the search engine. (Text/Ye Zhixuan)

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