Beautiful said traffic analysis SEO will not die

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Summed up the beauty of this Amoy station, the user group, mainly distributed in:

1, QQ (QQ space, friends, Tencent Weibo), 2, Taobao (CAT), 3, Sina Weibo; 4, Baidu;

We know that the Alexa flow algorithm from the browser toolbar, from the above figure can see beautiful said the flow of the import and export of the approximate proportion and range. The figure above is the data for today (2012-07-30), compared with the data in the Lou article, Baidu's antecedents of 2012-4-6 days fell to 13.51%. The following mainly from the angle of SEO analysis of Baidu routing flow.

The first step, select a tool to query Baidu routing estimate traffic. Here Choose Love Station.

We know that there are a lot of traffic prediction tools, but intoxicated test, Chinaz, Qucha on the site's own traffic estimates are much higher.

We singled out beauty to say the brand keyword is as follows:

Beautiful say 72104

Beautiful said home 11120

Milishuo 1527

Beautiful 1086

Beautiful say website 943

Beautiful said official website 521

Beautiful said group purchase 483

Beautiful said website Home 259

Beautiful Net 257

Beautiful said cabbage help 200

Beautiful together 100

The second step, the flow budget data processing: (here only Baidu as an example)

Brand Word Total search index =72104+11120+...+100=88619

Total routing flow of brand words = Total search index *40%=88619*40%=35447uv

[Description, with the Brand keyword Search index of 40% as a true inflow of the site calculation]

Baidu Total Routing Flow =167287*80%=133829uv

[Description, choose Love Station Lowest flow value, then press 80% real inflow to the site calculation]

Then, the brand word accounted for Baidu's specific proportion = brand Word total routing flow/Baidu Total routing flow =26% according to Alexa, Baidu accounted for 13.51%, reduce 2% calculate, beautiful said whole station UV estimate =1162719UV [explanation, why to reduce 2%, intoxicated according to the station flow index calculation, Found this value to be high. Description: The above flow rate is calculated as a percentage, only the intoxication of the research station is derived, just the estimated value.

Surface is the website traffic analysis

First, search engine optimization seo big environment

The new station is not easy to obtain large flow, refers to the normal operation within 1 years of the site. To get a lot of traffic from Baidu, relying on the past SEO technology has been very difficult.

Second, the beautiful said site user group trend

Beauty said the common user group: boring, have time to wander, like fresh things;

This part of the user group are mostly women, like the Internet habits shuttle and Beauty said, Mushroom festival, Taobao, Cat, QQ space, Sina Weibo, Tencent Weibo.

Third, beautiful said flow source channel distribution

1, based on search engines, to Baidu as an example accounted for 13.51%;

26% of the antecedents of the brand keyword traffic, so the real flow of SEO is the remaining 74% (99033UV); Why do you say that?

For SEO personnel, the site's brand keyword traffic and brand keywords long tail traffic is the easiest to get. However, SEO personnel usually can not control the growth of these flows, intoxicated think that access to the brand keyword flow of several pieces:

1, product design tightly buckle brand words;

2, the network promotes the brand word tightly;

Such as: Beautiful said group buy 483, beautiful said cabbage help 200.

3, product reputation good, friends and friends spread;

4, the user's high viscosity, the initiative to find;

The first two items of the appeal belong to the optimization of product design and network promotion, which belong to the basic engineering; the latter two belong to the Word-of-mouth marketing optimization and the user experience optimization;

2, for micro-bo channel flow, intoxicated research is not much said, there are two main points:

First, fix bugs, shorten the chain of communication, quickly get user feedback to improve the product user experience.

Second, circle people, every day have a selection of fresh baby, drainage to the website;

Combined with small activities, small concessions so that users of micro-BO channel to actively disseminate, through the forwarding, again spread drainage to the site, but in fact, to improve the participation of the relevant user groups, increase the intensity of word-of-mouth dissemination.

Look back and see SEO

See SEO personnel: A few can manipulate the stage of SEO: stacking keywords, mass mass anchor text, content false original, further upgrade: keyword density, anchor text relevance, link quality, content update frequency, content originality, high weight domain name and so on. These have been discovered by stationmaster, and be wantonly spread, these factors slowly lose value.

Look at Baidu: Baidu algorithm changes and internet users habits, the development of a highly relevant website. The number of domestic netizens in the increase in the Internet habits in the change, has been the dominant site navigation, search engine share has gradually dropped, whenever the popular a product will be a certain share of the flow of the entrance, from Happy Net, Renren, to return, buy, and then to micro-blog.

Look at Google: Google has already started collecting social user behavior, Facebook, Twitter, Google +, and users ' behavior in these channels is slowly affecting the search results.

Recently, some people say that Weibo has died, SEO has died, intoxicated believe that no matter how micro economic environment are some people earn, Micro Bo did not die, SEO did not die, competition intensifies, the way of history is increasingly not easy to survive, dead is the method of the past, the teacher taught the method.

Search engine will not die, SEO will not die. Even if the search engine died, Taobao will not die, still need to SEO.

Need to think about is how the search engine algorithm will change, the future SEO how to do, we will get what. Intoxicated feel that although domestic social compared with foreign immature, Baidu part of the changes will still follow Google, the future of social power will affect the partial search results. The old Seo method does not disappear instantaneously, and it takes at least 1 years to completely change. Welcome to the discussion, intoxicated QQ822276728

Original address: http://seo.plar.cn/seo-422.html