Behind the mobile Internet boom: What's scarier than bubbles is boost
Source: Internet
Author: User
The mobile internet boom is sweeping the world, followed by fears of a capital bubble. The once extremely lively domestic network industry went to the U.S. listing tide in the first half of 2012 into a low ebb, according to statistics, only one of the products will be a successful listing of blood, by the global economic downturn and "short" impact, dozens of of the stock market retreat, more than 40 still hovering around 1 U.S. dollars faced with the risk of delisting. As in the stock market slump, according to the relevant agencies survey, mobile Internet investment in the first half of the reduction in half, the capital operation into a certain degree of stagnation although there are 4 billion knives in the extreme case of millet mobile phone valuation, but this did not change the capital on the mobile internet into a wait-and-see period Although the investment and financing has not been active before, but the development of mobile Internet still enters to rise channel. From the operator, continue to increase the construction of 3G Network and terminal promotion, and with the network industry mobile phone concept of hot, 2000 yuan below the smartphone may become mainstream; with the improvement of the network and the increase of smartphone users, all kinds of app downloads also enter a very high data volume stage. With the advent of the number of app development is also greatly increased, there are traditional products of the app also has the birth of new products. But the return on the mobile internet is not so good compared with last year's noisy investment boom and the heat of the smartphone boom this year. The question of mobile internet advertising has always existed, no matter from which aspect, mobile advertising is still in the test water stage, has not formed a real advertising market in China; Second, there are few manufacturers that can make money directly from the mobile internet, and recent news has said that App Annie, a well-known US mobile data-monitoring agency, has disclosed the top 10 publishers of China's iOS revenue, which are all game developers, namely, Burson interaction, LV1, Happylatte, Pinidea, Haypi, everyone games, Houle games, Tap4fun, ifree Studio and rock interaction. In the first quarter, 90% of the top ten developers ' revenue came from overseas. Again, the life cycle of mobile internet products is also a problem, for example, before a folks are playing you draw I guess the game draw something (200 million dollars was acquired) now who else is playing? There may be other kinds of lbs and Pushpin apps like the one that used to be very hot. Well, such as micro-blogging and micro-credit to maintain a thriving and sustainable development of products is really not a lot. Of course, the greater shackles of domestic mobile Internet development are the user pay habits and the advertising model is not clear and so on. So there will be Baidu's Robin Li said mobile internet like wine driving, 360 weeks hung 祎 talk about mobile internet layout is a bit, this is for the mobile internet business model issued a feeling, because "money" is the business to complete the mission. Therefore, the mobile Internet entrepreneurs, not for financing and hesitation, should be in search of demand, explore opportunities, to circle users based on advertising and other incomeMaybe, that's how mobile internet companies can get a commercial success and possibly go public ...
The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion;
products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the
content of the page makes you feel confusing, please write us an email, we will handle the problem
within 5 days after receiving your email.
If you find any instances of plagiarism from the community, please send an email to:
info-contact@alibabacloud.com
and provide relevant evidence. A staff member will contact you within 5 working days.