Beijing University Institute of Literature and Research to carry out nationwide network game grading promotion work

Sina Game News January 18 afternoon, the national cultural industry Innovation and Development Research Base, the Beijing University Cultural Industry Institute commissioned by the Ministry of Culture of the network game classification standard research work has been completed. In order to make this standard can be further perfected and has the practice, the Promotion Network game classification system in our country further implementation, the national cultural industry innovation and the development research base, the Peking University Culture Industry Research Institute Animation Game Research Center proposed will carry on the nationwide network game grading test evaluation work in 2010 years,　　For the enterprise and the audience for reference, at the same time to more widely absorb the views of the community has drawn up detailed work steps. In the 2009, there are many problems in the market of online games including homogeneity competition, imitation copy phenomenon serious, vulgar propaganda advertisement overflow and so on, the negative report to the network game is more, the enterprise even industry image and the public Credit force drops, the minor physical and mental health and adult normal game power are subjected to a certain degree of damage.　　In such an extraordinary period, the promotion of network game products to the age of classification will better guide the market to customize, standardize, promote the diversification of product development types, to a certain extent, to guide young people to play online games, without the impact on adult normal games. The national cultural industry Innovation and Development Research Base, the Beijing University Cultural Industry Research Institute integrates the cultural and educational resources of Peking University, and mobilizes national experts in Psychology, pedagogy, network culture field, and based on the animation Game Center's own experience on online game research and government content review and assistance work.　　In-depth study of this network game classification standards. The core content of the standard focuses on the further factors such as cultural value orientation and virtual social health, which are embodied in the interactive function of the network game. Because the network game is an internet-based service-oriented product, the investigation of the enterprise's official operation is also an indispensable part.　　This standard has carried on the thorough analysis to each function design in the network game, for instance the guild number limit, the virtual interpersonal relationship type, the game task coherence, the repetitive habit movement and so on, through each kind of design involves the psychology, the education science aspect carries on the careful strict standard. The next step of the animation Game Research Center will be to promote the implementation of grading standards and construction work. Network game grading test will be carried out on the basis of the government content review work, not through the content review of products, will not be included in the promotion of the pilot evaluation products list. The test will be carried out in batches, monthly and at the end of the month, to be ready to absorb social feedback. Specific evaluation work implementation, in addition to will further expand the original expert library, will also take the national adult players, parents to participate in the evaluation method, so that experts can fully consider and analysis of consumer opinion, but also to enable consumers to better understand the process of grading evaluation results.