Bertelsmann or will via net into the mother and child vertical social
Source: Internet
Author: User
KeywordsMother and child or will
April 10 News, the media giant Bertelsmann, 5 years ago after the Chinese market, want to return again. TechWeb learned from the concerned, Bettsmann related people are in contact with a domestic social network, to take this to reopen the Chinese market. According to TechWeb learned that the rumors of the domestic social network may be happy, and the representative of Bertelsmann is one of its four groups of Gounajard. Senior figures from both sides are in close contact and may soon reach an agreement on capital cooperation in vertical areas such as mother and infant, in the form of joint ventures or equity transfers. As of press, neither party has responded to this. In June 2008, hit's Bertelsmann announced the closure of the 38 21st century chain stores in China, with all the executives leaving China. But last year Bertelsmann Gounajard's business in China was successful, have a large number of maternal and infant vertical resources, such as parents Network, new media "Hot Mom" interactive magazine (app), "Parents must read parents", "Baby World Eltern" magazine, and "Spicy Mummy" talk show variety and so on. At the end of last year, the group launched a vertical mobile social product, "Happy Baby," focusing on the parent-child sector, the people said. Bertelsmann Gounajard's mother and child resources can be matched with the parent-child vertical social application of happy babies, so Bertelsmann via is highly likely to be in China's vertical mobile social arena.
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